subject: Fictitious Names, The Net, And Reputation Management [print this page] For a very long time now the practice of using fictitious names for releasing books and articles with print has actually been a widely accepted practice. And as the web and post writing for sites swiftly took off the practice did to some extent migrate to the web. Folks started to create articles and often they thought that it wasn't a great concept to use their actual name when writing to an article web site or sometimes even their own website. But the truth is that if you're a business owner then you should make use of your REAL NAME! The simple fact is that folks just can't hide on the internet. And whether your company is online or off the best thing that you can do for your company is to be truthful with your clients. Doing anything less will certainly just come back to haunt you.
Over the past few years there have actually been a number of social networking internet sites that concentrate on company connections turning up. Internet sites such as LinkedIn, Entrepreneur Connect, ecademy, Fast Pitch, Xing, and Biznik.com. And with each one they want you to use your actual name and the connections you make expect to know the real you and not a fictitious individual. If you anticipate posting articles or a blog your readers want to connect with the real you. And if you use your site to attract brand-new business then you definitely would like your prospective clients to recognize who they are doing business with. In many ways the web is an amazing thing and it supplies every person the chance to promote themselves and develop a reputation. In fact there are lots of people that have actually built incredibly beneficial reputations for themselves. And if they had started using a fictitious name then they might have actually ruined a valuable opportunity. And with social media marketing the opportunity keeps growing.
Utilizing your actual name when writing or networking, or social media, anything in fact to do with your company. Because by having every post, remark, communication and so on you're developing your reputation. You should be real with your readers. If you're a fiction writer then sure go on make use of a fictitious name if that suites you however if you're utilizing your writing to build your business then it's the incorrect approach. I would like folks to recognize who I am. And I recognize that not every little thing said about me may necessarily be positive but that's ok. Since the people that truly get to know me understand that I'm candid with them. And that's exactly what matters most.
