subject: Search Ngine Optimistion [print this page] SEO should be considered not only as a tool to increase traffic but also as a technique to help sell products and services. SEO comprises of a set of very well calibrated and measured activities which are intended to create a better reputation and image for a website. It must be understood that SEO is not the only solution for getting tons and tons of traffic to your site, but without a doubt, SEO is the most effective one.
SEO is adopted by business owners of all shapes and sizes, and rightly so. With a planned approach, SEO helps you to build constant growing traffic and helps you to gain credibility and trust from your visitors. Trust and credibilityare big factors on the web and it takes a long time to build it - The greater the level of trust, the greater the volume of Twitter followers, Facebook fans and a larger subscriber to RSS which translates into a much greater volume of people who are interested in buying your products and services.
Some of the major distinguishing features of SEO are
Search Engine Optimization (SEO) is the primary and most pursued technique for the website owners to get more traffic to the website. An optimized website is essential for any business in this digital economy and is crucial to get traffic and maintain the ranking for a set of keywords. The main aim of the search engine optimization is to get more traffic from diverse sources and to get repeating visitors.
Ecommerce to Information: Irrespective of the nature of your business or the objective of your website, SEO is integral to the success and popularity of any website in the online ecosystem. With regular update of content on website, SEO helps to get more traffic. There are other ways like link exchange and subscribe to RSS Feed that are more crucial parts under SEO work.
Keyword based targeting: Every business operates under a certain theme and these themes are reflected through a set of keywords. Any site with a proper SEO can get a high visibility for these set of keywords - and this means a greater business for the online portal. There are numerous case studies of successful websites which have become the most popular e-commerce website just because of a great SEO execution.
