subject: Using Kinetic Typography In Your Designs [print this page] Kinetic typography is the art animated words in your graphic designs; this is a creative and attractive way to gain the attention and interest of viewers while still getting your message across. Using kinetic typography in your designs is an innovative means of conveying a particular message, whether it be explaining why customers should choose your products or evoking emotions within the viewer. And it can be an incredibly useful graphic tool when youre trying to come up with new ways to merge typography and web design into a fantastic way to tell your customers a story.
Typography and Web Design
Typography and web design are an essential marketing tool for your business; they combine with other elements of graphic design in order to create a unique, dynamic brand for your company. When you incorporate something like kinetic typography into your web design, youre adding an extra dimension of interest and attraction, something that consumers can see/watch/read and get a better idea about what it is your company has to offer them in a way that is both artistic and effective. People sometimes underestimate the influence words have on their everyday lives, but this influence can be used by this form of typography to its maximum effect.
Typography designs can range from simple, minimalistic designs to those that really reach out and snatch the viewers attention. Color, size, font and graphics in your typography can all have a lasting impact on your typographys effectiveness; when you introduce animation, to your typography, however, youre adding a whole new level of interest and appreciation to the words you use in your web design. Using animated type to tell a story can have a lasting impact on your overall web design, no matter how simplistic or complex your kinetic typography may be.
Typography Designs
Using your lettering to create a vibrant design can make all the difference in creating interest and attraction within the mind of the consumer. Even if youre not taking advantage of the serious benefits of animated text, simply using typography designs in an energetic, striking manner can be the deciding factor in whether you gain a new customer or not. Typography designs are intended to catch the eye, draw attention and basically create an interest in the subject matter at hand. After all, people as a whole have an unconscious desire to respond more favorably to the beautiful or the remarkable; kinetic typography has the advantage of being both good-looking and incredible when done right.
Using Kinetic Typography in Your Designs
While all different manner of typographic designs can be used constructively to grab the attention of the viewer in this case the consumer the simple truth is that using kinetic typography in your designs can give your business a significant leg up on the competition. We, as human beings, are drawn to things that are unique, dynamic; were bored by the ordinary. So by making use of a dynamic format like animated text in your web design, youre adding an extra level of interest within your web page design that is virtually guaranteed to add to your designs overall appeal.
