subject: Ways To Make Your Facebook Fan Page Seo Friendly [print this page] Facebook is one of the biggest social networks there is and with more than 350 million active Facebook users, SEO companies are increasingly finding ways to include it in their Search Engine Optimization campaigns. A great way to get exposure for your business is to create a Facebook fan page and there are several steps that can be taken by you or your SEO service provider to make it SEO friendly.
Keywords
Keywords are one of the most important factors of any SEO campaign and a Facebook fan page is no exception. The keywords that should be used will be the same as the ones on your main site so you or your SEO service provider should have them ready before you start.
The most important places to put your keywords to get the maximum search engine optimization value when setting up your page is within the name of your page, your username and in the about section. Unless you go it alone, these will be done by your SEO Company but once your page is up and running, you will need to ensure your posts, status updates, outbound links and captions on photos are also keyword rich.
Posting
SEO companies will usually advocate posting regularly as this is rewarded by Google with higher page ranks. Therefore, it is very important to post at least once a day where possible, whether its a long post, quick status update or an added picture.
A great way to increase search engine optimization that is often overlooked on Facebook fan pages is to add YouTube videos. YouTube is owned by Google so using them with keyword rich descriptions can be very beneficial.
A good way to ensure more regular posting to your fan page is to make a link to your home page so that posts there automatically get posted to Facebook. This also works the other way around and your homepage should contain a Facebook fan page widget, this way you create links between the two adding SEO value both ways.
One of the SEO Services you my get from your provider will be to add an FB like button to your website pages, which will help make pages more popular. They may also use the Facebook application for comments which means when someone comments on your website, it will show on your Facebook fan page and vice versa.
