subject: What Is Seo Website Audit? [print this page] While Search Engine Optimization is clearly one of the most important steps to take to ensure that you can be found by your target audience online, there is one important step that needs to be taken even before the process of SEO can begin. This step is the SEO website audit. Read on to find out what it is, what it can do for you and when you need it.
SEO Website Audit
An SEO website audit is a comprehensive analysis of the state of your website vis--vis Search Engine Optimization. If the goal of SEO is to ensure that you get the highest rank on search results for relevant keywords, the goal of an SEO website audit is to determine all the obstacles and shortcomings that come in the way of achieving this goal. SEO services will use the best tool and techniques to identify the factors that are affecting your ranking on search engine results and thus affecting your visibility to your target audience.
What Does It Do?
An SEO company will provide you with an in-depth analysis of all the factors that affect the SEO of your website. This includes many domain and content related factors like site architecture, HTML coding, implementation of site map, keyword density, website loading speed, etc. When you are able to see how all these factors are affecting the ranking and visibility of your site, you will find it easy to identify everything that needs to be fixed in order to get your website to perform at its optimum. So, in short, an SEO website audit is like the diagnosis of the exact problems that need to be fixed in order to get maximum visibility for your website.
When Should You Consider It?
There are many reasons why you may want to approach an SEO Company for a website audit. If you feel that your website is not performing at its optimum or if you are not happy with the current level of search engine optimization, you may consider approaching some reputable SEO Services to perform a website audit for you. If you are trying to decide whether you should outsource your website optimization to an SEO company or to hire additional staff to do it in-house, it is helpful to know the extent of work that needs to be done on the website. Finally, to decide on the price of SEO services, website audits can be very helpful.