subject: Promotional Bookmarks Can Be Used In Any Marketing Campaign [print this page] Bookmarks are an excellent, low cost way to advertise your business services or products, especially for smaller companies, or those that are just starting out. Unlike business cards, which dont serve a purpose but cluttering up a wallet or counter space, advertising bookmarks will draw the consumers attention to your company each and every time they open or close their books; its a continuously working, cost-effective means of advertising. So, by taking advantage of the bookmark printing services of online printers, you can have a unique, colorful way to promote your business in the community.
Designing Your Bookmark
Ordering a few dozen, or a few hundred, bookmarks from online printing companies offers you the ability to design a unique bookmark that includes the graphics, company logo and information you choose, all at a low rate. And the possibilities for that 2 inch by 7 inch bit of cardstock are much more versatile than most people might believe; you can design it from the colors all the way to the shipping, if you so choose.
Although online printers only offer bookmarks in one size, 2x7, you can still rest assured knowing that your bookmarks are printed using eco-friendly cardstock and soy-based inks; it may seem like a small thing, considering the size of the bookmark, but when you consider the thousands of bookmarks ordered each year, that green printing does make a difference. However, theres no reason to believe that you have to sacrifice quality for environmentally-conscious considerations, as the cardstock and ink are just as solid and high-quality as traditional paper and inks. Bookmark printing services through environmentally conscious printer means you can do your part to have a positive environmental impact while still choosing a low-cost means of advertising.
Personalize Your Bookmark
As for the design, you can choose a colorful, eye-catching design scheme or a more reserved, elegant one; the choice is yours. Whatever you do, you can add your company name and logo, and include a little information about your products or services. Once youve chosen your colors and design, the bookmarks go to print, and then covered in a bright aqueous coating; that coating protects the bookmark against fingerprints and smudging, as well as making the bookmark itself a little sturdier for hardy use. Online printers understand that you want your company info to remain legible, even after its been used awhile. And, if you want, you can have your bookmarks bound and wrapped in customized colors, and shipped to your company for you to disseminate, or to various locations if you prefer.
Bookmarks really are a neat and unconventional way to promote your companys products or services, one that almost guarantees use each and every day by the person you give it to. And every time they open their book, or mark their page, theyll see your companys name. This may not seem very effective, but that constant reminder of your business could be the very thing that draws the consumer to your business when theyre in need. So the next time youre looking for an effective, reasonably priced way to advertise your business, check out the bookmark printing that online printing companies offer, and see if that isnt just what youre looking for.
