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subject: Greg Bach: Overseeing Emm Group Operations [print this page]


Mark Birnbaum and Eugene Remm founded EMM Group in 2006. Since then, EMM Group has grown into an unsurpassable, multi-faceted hub that continues to grow and expand its reach with every year that passes. Since founding EMM Group, Birnbaum and Remm welcomed business partner and entrepreneur Michael Hirtenstein and EMM Group general manager Greg Bach.

This power team is responsible for New York Citys most popular venues, Catch, Abe & Arthurs, Lexington Brass, and SL, just to name a few. Their impressive portfolio also includes some of the hottest Alist parties, Four Hundred (their lifestyle and management company), and The Estate in the Hamptons. This fall EMM Group will also be opening Catch Miami and 199 Bowery all while they debut their reality series Kings of New York on the AXS channel.

Mark Birnbaum, Eugene Remm and Michael Hirtenstein are perhaps the most in-demand hospitality trio today. With the help of Greg Bach, they have nothing but successes on their radar. With summer rapidly approaching, Greg Bach finds himself busier than ever catering to guests who regularly line up down the block to experience the A-plus hospitality, sophistication, elegance and overall ambiance of EMM Group venues. EMM Group delivers a true New York experience and its up to Greg Bach to every detail in check.

When asked what prepared him for his role in EMM Group, Greg Bach responded I grew up in Westchester, New York and went to FIT. I was an artist. I feel like art and operations, which Im doing now, go hand-in-hand. You have to be able to see key elements, understand space, and make sure everything is always on-point. Its intellectual too, because your visual intellect continues to evolve, especially when working on a nightclub. Greg Bach started working at SL on weekends and quickly advanced, becoming the manager of SL full-time. Within three years, he proved himself to be an articulate and determined manager, earning him additional positions at Catch Roof and SL East.

Greg Bach oversees a multitude of operations. When asked what his position and responsibilities at EMM Group encompass he responded Im general manager. Our team works to make sure that everythingfrom the second you get out of the elevator and walk in is on point. We make sure your tables clear, your waitress is there hanging out with you and pouring you drinks, your bus boys are clearing your empty glasses, security is always in place. As a team, we act as hostsevery manager does. The success of CATCH Roof has really been the team efforthow we work as a family and how we all spend so much time working so hard, making sure being at Roof is the best experience you can have.

by: Mark Birnbaum




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