subject: Dallas Internet Consultant Teaches Internet Video Marketing [print this page] Many local small business have great services to offer but have a limited marketing budget to work with to get their products and services to their local market and to the world. The traditional ways to market your local small business was to join the Chamber of Commerce, run local newspaper advertisements and advertise in the Yellow Pages.
Oh how times have changed! Now 86% of your customers are looking for you online and one of the best ways to reach them in through video marketing. Using internet videos to market your local small business can generate leads, establish long-term customer relationships and increase sales. So why is internet video marketing so important these days?
1. Internet video marketing helps establish you as the expert in you local small business area. Internet video marketing can position you as the local go-to person or the rockstar of your profession in your local small business market. This is done by shooting videos about frequently asked questions within your industry. People are searching the Internet for solutions and you have the solution to people's problems. All you need to do is let them know about it and using internet videos is a great way to do that.
2. Internet video marketing introduces your local small business to new potential customers. Internet videos act as online talking billboards for your local small business. If you shoot your online videos and convey valuable information to the people searching for solutions and you are truly present in your videos, allowing your energy to transmit itself through you and into the potential customer, a whole new world of abundant opportunities will present itself. You will see that potential customer will visit your website for more information.
3. Internet Video marketing also creates long lasting relationships with your customers. Think about this concept for a second. If you have multiple internet marketing videos targeting a specific niche and targeted location, feeding potential customers valuable, solution driven information and you are truly present in your internet marketing videos allowing your passion and excitement to transfer from you and into the potential customers, people are always going to want to do business with you. If you consistently shoot and distribute your internet marketing videos with this type of information, customers are going to see you as the go-to person in your local small business arena. This also gives you the power to transfer a one-time customer into a life-time customer because they will be able to identify with you as a person since you were present in your videos and they could "feel," your energy and they received a solution to the problem they were looking for. For example, if they are searching for information on how to wrap their pipes for winter and they come across your videos and you are a plumber. Guess what? The next time they need a plumber they will be calling you and they will be visiting your site since you have the plumbing answers.
4. Internet video marketing separates you from the competition. If you have the marketing dollars to invest anyone can hire a great SEO person to help get their site ranked high in Google. However, if you're limited on marketing dollars, you can target the right keywords and your local area and use video marketing to establish yourself and your local business as "the place to go." Think about this; If I owned a sushi company in Dallas, TX and shot a series of internet marketing videos that introduce me, my restaurant, my food and convey my passion and I target a great keyword and not only does my site come up when people are searching Dallas sushi, but my internet marketing videos do too. What sushi restaurant do you think people are going to go to. The one with the videos of course, because now they feel as if they know me and have some sort of attachment to me!
Internet video marketing is not an expensive way to market and I know that you can establish yourself as the go-to person in your local area using video. Plus it's a ton of fun conveying your passion to potential customers and solving their problems.
Want to learn more about how to grow your local business and video marketing? Get my free tips...
http://www.anewwaytomarket.com
Dallas Internet Consultant Teaches Internet Video Marketing
