subject: 10 Factors To Consider When Designing Infographics [print this page] Infographics is represented in the form of different designs and style to show written content. Text along with images, charts, and statistical data increases the attraction of visitors. Web designing is an art that make your online presence of business successful.
Way of presentation is quite important along with informative content. If content does not have any good illustration although it is informative, it would be of no or little value as the page looks dull and unimaginative.
Infographics give content a great value. It represents the information in a creative manner and makes the information more understandable. It is the art of a web designer to design a website appropriately as required.
Here are some factors of great value that a web designer should consider while designing infographics.
Focus of the readers eyes:
Infographics help in increasing awareness among people. To make it attractive, first step is to focus the readers eyes. Like you mention a problem, then, give a complete solution to that problem.
Information Flow:
It is also necessary to provide complete information. In any information flow, completely elaborate the cause and effect relationships. Information should be clear so that a layperson could understand easily the info you have provided by just reading it once.
All the icons, charts and images must be represented by means of arrows and lines so that a complete elaborated picture could come in front.
Color pattern:
Color selection is an important part of graphic design. It has a great influential effect on readers as it compels readers to continue reading the whole content. The textual content should have a good blend of background and design.
Font and proper weight:
Design is not just about colors; it is also widely about typography, as infographics consist of both text and images. Choose the right font face and size for your text. Design becomes meaningful not only with colors; typography also matters a lot. Both text and images are of great value that must be balanced through colors and graphics.
Illustrations/Images:
Content, design and images must be suitable. These have a great appeal toward the audience. Use different combinations of illustrations, images, graphics, diagrams, logos and icons. The images used should be of appropriate size and meaning.
Data reliability:
Information provided on should be accurate as lack of verifiable information and misinterpretation of resources may lead to wrong conclusion.
Simplicity:
Make sure that information provided is simple, well arranged, organized and structured. It makes the presentation easy for readers to understand. Computer graphics should also be simple and brief. Moreover, there should be steadiness on the whole design. Every feature should flow and make sense together.
Interesting Information:
Include the most compelling and informative facts in your design so that design could become unforgettable so that it urges a conversation among the members of a forum or some group of people.
Target Market/Demographics:
Focus a particular audience to make your infographics successful. Infographics should have a concept that suits the reader.
Catchy Descriptions:
Infographics are of great value in making the people to involve in deeply. Each section should have an attractive title and description to elaborate images and facts.
