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subject: Best Search Engine Optimization Makes All The Difference [print this page]


Welcome to 2012!! We all were amazed when internet came up as a technology. We, as the marketers, manufacturers and service provider, never thought what was in store for. We never imagined how the internet, coupled into World Wide Web would alter our lives and the way we function for ever. The web world and ecommerce combined with the customers interest and curiosity to experiment online has made us relook at our business models and strategies to a great extent. So, we all made our websites, made sure they were user friendly and customer was able to make online purchases after browsing through all relevant material and information. Why then is our website traffic so low? Why are we getting the kind of response and traffic we aimed for? What is that is causing us this loss? Where are we not holding our forte properly?

Well, the answers always start with the basics. We made a website, does the customer see us or know us when he searches for related product or service. The answer to this question, determines our success online. The easiest solution to the problem of lost in the haystack of the web world is to employ the best search engine optimisation tips, tricks and tactics. Search engine optimization is a simple way to ensure that if and when the customer or user searches for a specific keyword, that is related to our business product or service, our website makes it to the top of search results. The solution to our problem is simple in basics but hard-coded in the language with some complex algorithms at work. So, the key to success is to be able to identify the keywords that we are most closely associated with and the ones the customers or end users will use for conducting search in any search portal.

Best Search engine optimization strategies and plans give the largest amount of time to work and research on and for the basics. They are all about identifying the correct keywords and the accurate target audience. Our ground should also enable us in realising what media would be the best and most widely used along with employing social media and networking optimisation to make it to top of search results. Once we start showing up in relevant search results and make to page 1 or 2 of search, we can learn from customer behavior on our website and improve. We can further decide what further developments need to be made and what changes would give us a edge over our competitors.

by: stivemack




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