subject: Letter Of Recommendation For Business [print this page] With advertising and marketing strategies reaching new heights each passing day, the old way of promotion has still not lost its place in the marketing world. The business letter of recommendation is based on this simple strategy. Business associates are the best people to get a proper feedback for indulging in business relationships.
The content of the letter will depend on the kind of interaction or association the party has had with them. In case of people who are just starting their business and want established businessmen to recommend them, you need to find out their USP, i.e. ultimate selling proposition and elaborate on the same. The following sections will elaborate on the technical facets of writing the letter.
What is a Business Letter of Recommendation
In the business letter of recommendation, address the potential client or business associate directly. If possible, find out the personal details of the person and then communicate with him or her with the required details along with your valued feedback. Keep in mind that it is not important for just the person for whom you are writing the letter, but your own reputation will be under the scanner too.
Hence, be careful with what you mention and ensure that you do not give any ambiguous information. Give full details and refer to the matter that the person has requested you to address rather than dwelling on any other thing. You may offer your contact details in case you would like to talk more, but keep the length of the letter restricted to just one page.
How to Write a Business Letter of Recommendation
Writing a business recommendation letter is easy and simple given the fact that you know the person and about his or her business. Keep the letter thoroughly professional. This is with regards to the language used in the letter as well as the things you mention in the letter. You may of course mention some incidences which showed extreme professionalism or mature handling of business deals, etc., in the letter. In fact it turns out to be helpful for the person you are writing and also makes sense to the recipient.
Think from both the point of view, viz., the person for whom you are writing and the recipient. Why would you want to back up someone and why would anyone like to read a recommendation letter from a third person. These two questions will answer your question of how to write the business letter of recommendation. You may also have a look at the party's business profile and their port folio to speak on their behalf and vouch for them.
