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subject: Dopey Cash Gifting Strategy Scares Away Prospects Avoid At All Costs [print this page]


Dopiness and cash giftingDopiness and cash gifting. 1 strategy I know of repels prospects. Sends leads to the hills. Fast. Which of course makes you go broke.

You want cash gifts. 1 strategy repels cash gifts. At best, prospects read your copy without batting an eye brow. No interest.

The technique is bland. Lacks any creativity. Like a monkey, or chimp, could have penned the copy. No good. Because if monkeys and chimps can do it, you are out of success, as least home business-wise.

Be creative. Be innovative. Be a little more - or a lot more - than the average home based entrepreneur. Put yourself in your prospect's shoes. Step into their lives. Imagine how what you offer can benefit, to kill this weak strategy.

Cash Gifting Strategy

Focusing on features over benefits. Ridiculous. Why? No one thinks in terms of benefits. You do not sit around in your house, dreaming of free autoresponders. Falling in love with free capture page designs, or the fact that your cash gifting club offers 127 training videos, like The Peoples Program does.

Nope. You dream of having more money. Spending more time with the kids. Spending more time on vacation. Working for yourself. Working when you want to work.

Investing in a dream home, or dream car.

Yep, you dream in terms of benefits. Not features. Amateurs are features-focused, dribbling out features of an opportunity verbatim from a website. Amateurs never see things from a prospect's perspective. Pros always see things from a prospect's perspective.

Pros know better. Pros make money online by tapping into the emotions of prospects. Benefits-induced emotions. Focus on benefits. You think in terms of benefits. Benefits move you. Inspire you. Move you into action. Impel you. Compel you.

A big mistake: regurgitating features. Features are nice, but ultimately, nobody cares. You never sit around dreaming about features. You always dwell on benefits, how you can benefit from an opportunity, or situation.

The more you put yourself in a prospect's shoes the better for you. So simply to write awesome, powerful benefits-based copy if you picture yourself as a prospect. See things from a prospect's point of view. Perceive your copy, your opportunity, your blog, all from the eyes of a eager, hungry prospect. Miraculous results. So few people take the time and expend the energy to do this. Those who do, make money online, really fast.

Resist the Urge

Resist the urge to lack creativity. Avoid mental laziness. It is SO easy to simply parrot back features. But it will kill you, cash gifting wise. It will scare away prospects because people who lack creativity are repelling. You want someone who is creative, who is helpful, who makes it easy to see the benefits of a compelling opportunity.

The urge is overwhelming at times. Especially as a newbie. You see so many other people do it. You see lazy thinkers everywhere, spitting out features that clubs, or programs, offer. But you need to kill the temptation to simply parrot back weak features, which ultimately, rarely if ever motivate people to join a home based opportunity.

Cash Gifting Repelling - Summary

Benefits. Not features. OK? Benefits-based copy moves you. Helps you make money online fast. Features-based copy is lazy. Amateur hour type stuff.

Put yourself in the shoes of your target market. What moves you? What do you dream of? How do you want to improve your life? Do you want to be free? To spend more time at home with the fam? Travel more? Benefits. There you go.

Become a cash gifting prospering machine by focusing on benefits-based copy.

by: Ryan Biddulph




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