subject: Why People Keep Domain Names Even When They Are Not Using It [print this page] There are far too many reasons why whoever would keep a domain name active when they are not using it. A domain name can be a very valuable asset. Here are some common reasons why people keep domain names.
1) To sell. - Domain names can be extremely valuable. Names that mean something tend to be worth more than others. One word names with meaning are extremely rare and are hard to come by. The more unique and rare the names, the higher their value. far too many Internet marketers register domain names with the sole purpose of reselling them later on. It costs just $10 to register a name. But a name that is highly taken-up after can be worth hundreds or even thousands of dollars. Register early and sell later for a profit. This is the basic revenue model that domain flippers adopt.
2) For later use. - The second understandable reason is that some people are too busy to work on their sites. They have some ideas swimming in their heads and they just thought of registering the domain name first. But they never got to working on the sites and to the outside world, it appears that the domain name are inactive. At times, people give up on these domain name and they end up getting cancelled. They may even try to sell inactive domain name in site owner forums and domain marketplaces.
3) To earn domain parking income. - some domain name come with traffic. These are usually old domain name that got dropped for some reason. Marketers pick these up and noticed that the domain continues to catch visitors. So they put up some ads to try to make some money. While income from a single domain may not come to much, income from an army of domain name can add up to a substantial amount.
4) For traffic generation. - Used and old domain name that come with traffic can be valuable. These domain name name usually need keywords in them. So they are deemed as relevant names to online businesses. The business owners spotted these names, pick them up, and then channel the traffic to their primary web pages. It would appear that these sites are not in use because the home pages contain little to no content. Mostly, the pages contain links that point to the main sites.
5) To give away as gifts. - some marketers recognize the value in a domain name. So they buy it, and then do nothing with it. The intention is to give it away as a gift when the name appreciates in value. Remember that registering a name costs barely $10. But if the value of the name appreciates, the gift can be worth hundreds or thousands of dollars. Premium domain names can even cost five to six figures.
If you own numerous domain name, make sure you sign up with a hosting provider that allows unlimited domain hosting.
