subject: Why Marketing Accounts A Lot In Product Promotion [print this page] Can we exactly figure out the meaning of marketing? There are tones of definitions to the word marketing, and in the fast-moving world of business, its understandable that definitions rarely stay the same. But in short terms, marketing has been described as the process of interesting potential customers and clients in your products and/or services.
As a practice, it consists in coordination of four elements called 4P's:
Identification, selection, and development of a Product,
Determination of its Price,
Selection of a distribution channel to reach the customer's Place,
Development and implementation of a Promotional strategy.
Are you starting a business, or are you just working for your boss to promote the ball mill one of your companys products ? Either ways, if you are serious about building a brand and achieving success for your organization, you have to start marketing you business if you are not doing it yet. Marketing is a very important aspect in business since it contributes greatly to the success of the organization. Production and distribution depend largely on marketing. There are lots of benefits in having the right marketing strategy for the good product and not pushing more some products and disregard their wants and the value they can really bring to the customer. Here are some important reason why marketing is important. First of all, marketing promotes product awareness to the public. You cannot afford to just let people find out about your business themselves. You have to advertise, promote and educate the public about the goods of your business. This is why a company must invest in marketing so as not to miss the opportunity to be discovered and sell its products. Second, marketing helps boost product sales. This is critical not only to generate sales, but also to build a brand and a strong reputation for a company.