subject: 10 Best Web Site Design Practices [print this page] The demand to have an online presence is really important for almost all businesses, from one person start-ups to small, mid-size and international establishment. A powerful and goal-oriented website like that of web design Louisville company can help businesses market its products or service effectively and also efficient in advertising and marketing their brands on the internet by using social network sites like Twitter, Facebook, Bebo, LinkedIn and many more.
The reality is that designing a web site can be a overwhelming task. It is certainly up to you to come to a decision whether you plan to hire a designer or work it out on your own. You have to realize that there are definitely some best web design practices that you should adhere to.
Here is a great list of best web site practices from louisville web design Company for a highly effective web site to create web presence and reach your audience.
1. Have a fresh, simple and one of a kind website design.
Be aware that your website echoes your brand and it will produce a first impression on your targeted visitors when they go to your site for the first time. Think about the impression that you wish to make and the information that you desire to communicate to your consumers or probable consumers. Don't overload your home page with a lot of text because users generally read 28% of the words during an average visit.
Taking into consideration that the homepage is the most important part of a small business web design, you should make sure that your homepage can answer several essential questions such as who you are and what you do.
Also take into account that some website visitors are looking at your site from laptops and mobile phones; as a result avoid designing pages that employs complicated features like flash animation or navigation.
2. Showcase your products and services.
When you happen to be selling a product or service always make sure that you clearly showcase that product or service on your homepage. Bear in mind that you only have a couple of seconds to make an impression; that is why you need to make certain that you create a professional impression. Utilizing a couple of professional photographs (clean, crisp and appropriate) can be helpful to showcase your products and services. But ensure you don't overload your site with photographs as having a lot of images can confuse and diffuse attention.
3. Take into account the website load times.
Web sites having slow load times can get the audience irritable and drive them to click away from your website; thus having an effect on conversions. You ought to make sure that you have hardware infrastructure and bandwidth to support the designs in the event that your web site is graphically extreme. This is also vital if you're serving a large customer base and anticipate large traffic to your web site.
4. Create an easily accessible site.
Give consideration to how audiences with slower internet connection will look at your site. Take into account individuals with certain disabilities for instance color blindness can learn from your website. Among the simplest ways to endear your business to such consumers is by having a website with good accessibility.
5. Make your website organized to offer better user experience.
A properly organized website is almost always preferred by search engines much like folks prefer good organization. Keep in mind that when possible customers go to your web site, they're commonly trying to find particular information. Seldom will they read the entire pages - they will just skim headlines and small portions of text and view the photos. A well-organized web site that provides information in an orderly manner will be efficient and successful compared to the one that looks disorderly. Make certain that you have good headline because most folks will pay no attention to content if they find the headline uninteresting.
6. Take into account the importance of content
Content is king and therefore it is important. You most likely are knowledgeable that search engines index sites depending on the quality of content. Your site gets attractive for search engines in the event that you have more content on your website. Continue to keep the content fresh and updated. Take into account that poor content can instantly drive a customer to go out of your site.
7. Recognize the big difference between design and development.
To be able to build a website, the design and development of the site are both what you are going to need. Even though some freelance web developers concentrate in frontend or backend work - are capable of doing both and have the skills for design and development but you may want to have various people for each part of the job.
Frontend developers normally completely focus on the client side like what your users see when they check out your website.
Backend developers generally focus on the interaction between the server and databases.
In case you decide to hire a freelance web designer/developer, do not forget to ask for a few samples of their previous work so that you can examine their style and experience.
8. Consider the domain of your site.
It is your domain which will speak essential information to your site visitors; it will notify what your business does. It may also be an excellent way for audience to conveniently see your website. Attempt to have a domain that matches your business name.
9. Don't disregard Search Engine Optimization and Search Engine Marketing.
Search engine optimization (SEO) and Search Engine Marketing (SEM) campaigns can tremendously provide great leverage to small businesses, hence these must not be forgotten.
10. Develop your website by using online tools.
Utilizing online tools may help run business effectively and economically. Hunt for these online tools, determine them and use them to improve your website and help in your online marketing efforts.
