subject: Wow Gold Market - The Value Of Network Interactive Marketing [print this page] Network interactive marketing is a kind of take the network as the media, and the implementation of the two-way marketing methods; it is different from traditional ways of marketing. Traditional marketing way (such as billboards, brochures, TV, etc), just wishful thinking to unknown object to send out, infusion information. The object is unknown, because while these media in process of do propaganda, do not know who might be interested. At the same time, the traditional marketing way, even if the people to accept the information, but this far away from to help manufacturer to make instant feedback, also cannot further to get immediately feedback and material. But for interactive marketing, because use the network, a highly interactive features of the new media, so that it can do realize two-way communication in between users and manufacturers, like in wow gold selling, it can finally pointed to specific target group on the information, and can gathering users feedback, thus finally help manufacturers selling the wow gold to specific group. Save manpower and material resources, reduce the intermediate link, can realize the obvious advantages of real-time among two-way communication in interactive marketing.
Network interactive marketing is an upgrade edition above network marketing, because it needs to have more strong comprehensive strength, which is network marketing beyond the advantages and characteristics of the original on the traditional marketing smuggling, to sublimation, born from the network interactive marketing. Network interactive marketing also face a stronger spending crowd, basic is 70s and 80s, this group likely to play online games like wow and need things like wow gold, so object surface also wide enough, as long as on the Internet can be the target group. Also, the network interactive marketing input, control and optimization also has a certain technical content, requirements the company or individual should have comprehensive strength.
Network interactive marketing suitable industry. It is mainly aimed at some of the large enterprise which need brand awareness, and need to let enterprise to create a positive image of the company in the consumer. of course, also have some medium enterprises which want to through the network interactive marketing get the actual sales. Such as some wow gold provider site want to build a famous brand. Basic as long as is the B2C enterprise can use network interactive marketing.
How to prepare the network interactive marketing?
The first is analysis: basic are two directions to analysis: target groups and promotion channel choice. The second is to manufacturing the spread the carrier: will generally to have a some more carrier, and manufacturing carrier should pay attention to several points. 1. Can't involve target population privacy. 2. The target people carrier coverage not asking too much. 3. The carrier can diversify. The third is research: small range crowd test, each company has its own loyal members, also can test the carrier activities before launch in the crowd, so that can get some more pertinent opinions and suggestions, and play a positive role for the later effect.
