subject: Important things that a high ranking website have [print this page] For the past two years I have meeting people who are totally committed to make their online business success with the help of website.
This is very true when it comes to search engine optimization. Most of the online business get better search engine ranking with the help of SEO. The website owners attempt to get better search engine rankings but they rarely implement all the SEO techniques to help their site a success.
Here are some of the things that I found common in all the high ranking websites and found missing in the developing or low ranking websites.
Try to have a look at the web pages that come in the top position in the search engine result page for any search term, you can notice one thing in common in those pages those are the unique page titles. As per SEO page titles are the things that tell the search engine spider what the page is about. And the unique page title also helps the search engine to determine the order in which the web pages are displayed in search engine result page for a particular keyword.
Here is question for you all. Do you how the search engines will find and index your website? It is very simple the search engine spider will follow the links from one page to the other, indexing the pages as they move. So if the links contain the keyword that is relevant to the page content then the spiders will boost your search engine ranking. The navigation menu should also contain the keyword which should be relevant to the page content they are linking.
It is better to scatter the keyword in the web pages if you like the search engine to know what your web page is about and then rank it appropriately. This is because the keywords in the web page will help you to increase the site relevancy when the visitors are looking for your product or services.
There are certain things that hinder the search engines from indexing the website. They are HTML code error, 404 errors, redirects, heavy graphics, hidden contents, door way pages, etc. So if the search engines can't index the website they can't rank it. It is always better to follow the W3C standard guidelines while building the website. It is also advisable to ask the web designer that whether he is aware of the standards that compliant to website design. If the web designer is not able to answer to it then you can find some one who has clear understanding about the W3C standards.
If you focus more on your site it will rank higher for the related search terms. If you have other sites that are linking to your website then the quality of those sites and their contents are very important. These things carry more weight by the search engine spiders.
Of course there are many other things that have to be considered to determine the website rank but the above said things are the most important ones. These are very easy to implement. So take the advantages of all these SEO techniques to make your site accessible and make it visible to all the people.
