subject: The Importance Of Considering Seo When Redesigning Your Website [print this page] SEO is often overlooked when a website is being redesigned. Forgetting about SEO in the beginning of the redesign process, will make the website more difficult to SEO in the future. Taking the time to consult an SEO consultant and redesigning the website to optimize the pages can make all the difference in getting the website found on search engines. A company can have a great looking website, but if no one is going to get any click-through traffic, it wont matter at all.
Writing semantics correctly and validating mark-ups is extremely important in the SEO process of redesigning a website. The SEO consultant your business chooses should work side-by-side with the re-developers and double check that they are doing this properly. Using correct headings and presenting the information on a page hierarchically are also important.
Every opportunity should be taken to optimize the titles and meta tags on every page of the website. The titles and description meta tags are the first things a future client will find when they use search engines to find the business. Descriptions should be the same for every page; unique content will draw a customer in.
Bread crumb navigation through a website is essential in the redesign process and SEO. Visitors like websites that are easy to look at, and are trouble-free to navigate through. Every visitor that comes to a website has the opportunity to link to the website and tell other people about it. A website will not get any click-through traffic by linking if the website is not simple to pilot through.
Writing great content with keywords included on the website is of upmost importance. Content needs to be interesting for the visitor to read, or they will just leave the website. The content should also be up-dated frequently, with more keywords added to gain ranking on search engines.
Never use click here codes on a business webpage. They make the website look unprofessional. Use keywords in the content to create the links to the landing pages and main website. Also, use alt and title attribute to make the website more accessible to search engines. These attributes tell search engines exactly what the topic is that is being linked.
Redesigning a website with SEO intentions will make any website gain click-through traffic from any search engine. Consult an SEO consultant today, and get the redesigning process started right away.