subject: To Make Your Business Profitable, You Can Do Everything But [print this page] If you believe that you can or you believe that you cant, either way youre right.
You can do everything, but not all at once.
With the right attitude and the right understanding, you can do everything you take action to do, but not all at once. You can get referrals, train your team, increase clients, cast vision in your organization and make your business profitable, but not all at once. You can do strategic planning and do all the right things to get more business, but not all at once. My acronym for focus is: Follow One Course Until Successful. Do one thing at a time and do it right.
You can do everything, if its important enough for you to do.
Have you ever noticed that when you get ready to go on a trip that you get more done in the week before you leave than you ever get done in the weeks you dont have a trip coming up? You can make a hundred phone calls, finish a big project and get more business than you did in the last three weeks combined. What does that tell you about yourself? It should tell you that you can do anything and everything if its important enough. So whats important to you? Is it to increase clients, or to do whats necessary to make your business profitable? One of the things I ask my clients all the time when they identify something important is, so, is this a good idea, a great idea or a must? If its a must for you to do, youll get it done.
You can do everything, but you may not be the best at everything.
Just because you can do everything, doesn't mean that youre the best at everything. How do you determine each day whats most important for you personally to do? Do what you are best at. This is why teamwork is so important, so you can delegate the stuff you are not best at doing. You must understand that you are not the best in the world at everything and find team members who are better than you at the stuff that isnt your greatest talent or skill.
If you spent 90% of your time doing just the two things that you are best at, how much better would your business be? Maybe youre better at preparing proposals and making sales pitches to increase clients than you are at making calls to get referrals, setting up sales meetings or providing the services afterwards. What if you had a team who was better than you at the other stuff and you could spend 90% of your time preparing proposals and making sales pitches to get more business? Would that change your ability to make your business profitable? Do more of what youre best at, and soon youll be able to afford top-talent to do the rest.
You can do everything, but there will be limitations.
How many of us go through times when we believe we can push ourselves to do anything as long as it takes? Accountants know exactly what Im talking about. Theres a certain time of year when working over 80 hours per week is something you can do for a period of time to make your business profitable for the whole year. But, what happens if you keep pushing yourself past your limitations? You crash and you burn. You can do everything, but you do have limitations.
You can do everything, but youll need help.
The more you invest in developing relationships, the more help that you will have in growing your business. The more help that you have, the more success you will have to get referrals and increase clients. When you work with others, you get more ideas and more resources. You get more business by getting connected to more people. Even if youre a solo entrepreneur, you need relationships to make your business successful. So most importantly, you can do everything, but youll need help.
