subject: Common Templates Versus Custom Web Design [print this page] It only takes a visitor to your website around eight seconds to make up their mind on whether or not they like it and if they are going to use it for their needs. This in turn means that first impressions are crucial and why you must get your web design spot on the first time. There are a number of factors which could sway you in the debate between custom web design and using common templates but making the right choice is the best thing that you can do to ensure that your site is profitable for your needs and requirements.
Templates for web design are very often considered a cheaper option of creating a site especially when you look at the cost involved hiring a company or designer to create the perfect look and appeal for your site. This means that you will save money in the short term when using templates but you must take into account that these common web designs may not completely reflect and suit the personality of the information or products and services that you are trying to sell. Saying that, the template itself can usually be changed so that the color matches your business colors but the designs that you come across may not always suit so well.
A custom web design will be able to perfectly capture the personality of your business and match it so that it makes sense to visitors. Not only that but search engine optimization as a form of internet marketing can be used to ensure that your site shows up much higher within search engine results. Another benefit that you can reap by using custom web design is that you can ensure that your site looks like no other and being unique is what is needed to get ahead in a very competitive atmosphere that is the internet.
When it comes to looking for specific results from your site, you will find that the templates don't do quite as well as custom web design. The latter can help with things such as sales, lead s and also new sign ups to newsletters which very much give it the advantage over templates where such services are rarely provided. That is not to say that you cannot find this but it will take you much longer to. You will also find that you run the risk of your website looking like so many others especially if you opt for popular templates for your web design and this will not help you to stand out!
In the debate of custom web design versus the common templates that you can get your hands on, it would appear that custom options are very much the way forward. Not only can it help your business to become more profitable in the long run but you can also help to ensure that your business website is one of a kind and not just another one to fade into the background.
