subject: Keeping Mlm Presentations Simple With The Rule Of Three [print this page] The number three is an extremely effective number with an incredible degree of inherent strength. Did you ever realize that a three-legged barstool is in fact more stable than one that has 4 legs? Or did you ever wonder why a painter's easel or a photographer's tripod features just three legs?
Even down into historical past, several aspects of our lives apply the Rule of Three. Philosophical, religious and spiritual principles are frequently presented in threes - The Blessed Trinity and the Three Wise Men, the Three Jewels of Buddhism, and also the Three Patriarchs of Judaism.
Fables and children's fairy tales aren't far behind in applying the same approach. Didn't you ever wonder why there are Three Little Pigs, Three Blind Mice or Three Musketeers and not four or five? It may seem it's all coincidence, however it is not.
In terms of making things basic, memorable and easy to remember, the number 3 is a very powerful number. A very good example you can consider is your own mobile phone number. How did you go about storing it in your mind? Almost certainly, you broke it into 3 sections as it could take you a long time to remember all ten numbers continuously. For the very same reason, your social security number as well as other important identification numbers are divided into three segments.When things, ideas and principles are broken into threes, they become a lot quicker to remember and recall.
With that said, the Rule of Three is also among the most powerful and effective principles in terms of developing marketing and sales presentations for your networking business. When you break down whatever message you want to express into three specific sections, your target market will find it much easier to understand, process and recall your message.
The late great Steve Jobs employed this incredible and powerful strategy in the many milestones he had achieved in his brilliant career. The ideas and presentations he made were constantly delivered in groups of threes. Take for instance the first time he revealed the iPhone concept to the general public. He introduced not just one, but three key characteristics in a product which includes a phone, an iPod and an internet device. It became an instantaneous hit and right away after its unveiling, hundreds of thousands people worldwide lined up at gadget shops to make their bookings. While you could really do more than a dozen things with an iPhone, centering on its 3 key strengths had people remembering.
The same principle should apply when you focus on the characteristics and benefits of a product, service or business you are marketing. Simply list down three unique things about your business that will profit your client or an end user. That way, your target audience will not get an information overload or become too overpowered about what you're speaking about.
One of the primary reasons why prospective recruits to your MLM networking organization may beg off joining the bandwagon is that they get baffled by every piece of information that's usually made available to them. While you may feel that you ought to discuss all the important points and benefits of the business, this will merely complicate things in your prospect's thoughts. Keep in mind that a confused mind will likely refuse.
You have to create simplicity when putting together your marketing presentations in order to get your audience intrigued. Individuals are not looking forward to listening to a litany of things; they are simply looking for a few sound results. Considering that ours today is definitely a challenging world, folks are keen on getting simple and powerful results.
Go over your marketing presentation if you currently have one, think about how you can make use of the Rule of Three and alter it if you have to. When I began working on this concept of simplicity in my networking business, I was amazed at how simple and well-organized all communications to my prospects became. And true enough, I got better results.
