subject: Identipak Can Help Your Product Sampling Program Succeed [print this page] In today's economy, consumers are more reluctant than ever to purchase products before trying them. This is especially true of prestige brand cosmetics and personal care products. That's why product sampling is important to give consumers the opportunity to "try before they buy".
Identipak is the premier sampling company that will build consumer confidence and facilitate brand loyalty through unit dose packaging sampling, perfect for many different types of products.
Identipak is based in McAllen, Texas, one of the fastest growing American cities, and one of the most convenient locations to ship from. Their location gives them prime access to the most affordable freight rates, and also allows them to price their sample packaging products at the most affordable points. Even newer companies, that never would have considered sampling their products, can do so affordably, with the help of Identipak.
The product sampling components Identipak manufactures are the perfect sampling solution for companies that sell cosmetics, fragrances and personal care products. By using sample packaging for these types of products, consumers can easily obtain a sufficient amount of a particular product in order to give it a try before spending their hard-earned money on the full-size product. Every year, items such as shampoo, conditioner, lotions, creams, and other toiletry products we rely on daily, become more expensive. Samples that arrive in magazines or in mailboxes are the most reliable means of introducing consumers to new brands, as well as improved formulations of existing brands. A sample packaging option ensures that the product is kept clean and sanitary, to be used only by the individual who opens it.
Sample packaging can house just about any type of product, even expensive skin care items, like moisturizers, serums and cleansers remain untainted in Identipak's innovative unit dose packaging. Product sampling is also a convenient way for sales representatives to give their customers that little something extra with a purchase, but including samples as a bonus with purchases. Samples are a terrific way to encourage customers to try new or alternative products to what they normally use. Additionally, fragrance aficionados are always looking for new and exciting scents. Fragrance sampling is key, because a scent is the ultimate personal statement; sample packaging in the form of mini-atomizers or foil-packed, fragrance saturated towelettes, are the ideal options to introduce fragrance customers to new and exciting scents.
Identipak can work with you to solve your product sampling needs, however you need them addressed. Whether its miniature versions of iconic brands, or the simplest options, their many sample packaging options can get a campaign rolling, and make it even more successful than you would imagine possible. All that's necessary is your input, and Identipak's ingenuity; they can make it happen.
For more information about Identipak, please visit their web site at Identipak, and see how their innovations can work for your company.
