subject: Top 7 Important Website Design Elements [print this page] Website designing involves number of factors and elements. Good website design is the combination of various elements in website. There are also many important elements of a website should be above the fold. The design of website should be functional, accessible and usable.
There are many important factors and elements are needed to be considered while designing a website for your business. There are certain elements of a website should be above the fold for different businesses. Here I am telling you important characteristics of a professional website.
1.Appealing Design
The first characteristic of a professional website design is a visually appealing design. Visual appear is very important element in professional web design. Attractive designs can create a good and last lasting first impression on the user.
2.Custom Branding Look
The second characteristic of a professional website design is custom branding. The design of website must be representing your companys brand. The color scheme of your website and theme of your website must be appropriate with nature of your brand. The professional site also contains promotional materials and documentations e.g. social profiles, invoices, marketing emails and letterhead etc.
3.Knowing Latest Trends and Following Best Trends
The third characteristic of a professional website is to follow the latest trends. As we all know that internet is fast changing environments and trends changes often. So it is important for you to always consider latest trends and follow them in your website design. The latest trend for websites is content driven websites with high resolution images. These websites always look up to dated.
The fourth important element of website is clear and easy navigations. Clear and easy navigation is important element of a website should be above the fold. Standard navigation like text links is preferred instead of using flash or other kinds of fancy navigations.
It is also important to use primary as well as secondary navigation for your website design. Primary navigation mostly contains the links to important parts of your websites. It is easy and important element of a website should be above the fold. Secondary navigations includes site map, privacy and polices, terms. Secondary navigation is mostly placed in the footer of your web site.
6.Well Structured Content
The fifth important element is well written content. Content is most important element of a website should be above the fold. The quality of content must be high with no spelling and grammar mistakes. It is also important to make sure that it is formatted well and also presented neatly. Things which can improve the ranking of your websites include correct spacing, font size and heading.
7.Website Chic Information Architecture
The sixth important characteristic of a professional website is clear structure. A clear and well defined structure is important for a good website. Clear structure will help customers to find information easily. Good structure of website also increases the traffic of your website. Good structure also increases the ranking of your website. Content must be organized perfectly. If your website pages are very long or pages contain very little information, then your website design is very poor. It is good for you to consider these elements while designing your website.