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subject: Losing Customers? Try MYOB Integration with CRM Software [print this page]


The business world can be a stressful and confusing place. When you start a business, you do it with the intention of turning a profit and marketing a product or service that will be useful to the public. Sometimes though, learning the ropes to running that business is a matter of trial and error. Figuring out what works and what doesn't. Sometimes during this process, you can lose customers. You lose them because while you're figuring out how to perfect your business process, you're missing the main ingredient, your customer. Have you ever thought of using MYOB integration with CRM software to help your business? No? OK, well let's take a deeper look.Over the years companies such as you have been trying out various methods and software to track your accounting, sales, profits and losses. You fit into one of two categories: the ones who uses a platform like Excel and Access to track your financial data and those who have purchased some sort of software like MYOB to track financial data. Each way independently has its own pluses and minuses.As standalone systems, they work right now for what you think you need it to track. Yet how often do you want to run a specialized report and it just isn't happening? Want to track customers purchase history but can't? This actually occurs quite often. When you can't run a report the way you want to, you then have to have one of your administrative staff go line by line and compile a report for you. So guess what? Now you're spending more money then you're making on this process. Depending on the depth of the report you need, this tasks could take hours or even days. Who has the time to waste like that? Do you have time to just throw money out the door?We're are certain that your answer is a big no! So the question to you again is, why aren't you using MYOB integration with CRM software? What is that? CRM stands for Customer Relationship Management. When you take CRM software and combine it with the power of MYOB, you now have created a dynamic new process that will not only streamline your reporting process but will save you money in the long run.MYOB integration with CRM software will allow you to combine data and pull specific reports. So now if you want to know your customers history of purchases of a specific product you can pull this data. If you want to know which quarters were the strongest buying periods for your customers, you can do it.The power of MYOB integration with CRM software like Sugar CRM, is a powerful and effective marketing tool. You can see exactly at what point your customer is in the sales process. Gone are the days of wasting valuable time pulling data from this source and that source just to get the information you need. So in the end you save time and money. Now who doesn't love the sound of that?

Losing Customers? Try MYOB Integration with CRM Software

By: Pete Kilby




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