subject: Use An Open House When First Offering Your Home For Sale [print this page] It's been my personal experience that holding and promoting an open house can be a great marketing tool, one that everyone should consider. Sellers who are learning how to sell a house might want to think about this idea now. Many times over the years I've held open houses in order to sell my house fast myself. In case you are wondering how to sell a house yourself, and thinking about methods that have worked for other sellers, take note of this idea.
Many homeowners are choosing to market their houses by owner, which includes scheduling and promoting at least one open house for their friends, neighbors and other interested buyers to come over and tour the house to see if they are interested in buying it. Holding open houses is not just the prerogative of real estate agents and builders you know, but it is a common misconception and one that keeps most sellers from considering holing their own open houses.
I suggest only advertising one open house date at a time, even if you are thinking about having several, because that way people won't put it off thinking there will be another opportunity. When selling a house, you will want to advertise your open by running ads in the newspaper, the local shopper and also online. Check to see if local TV and radio stations have online classified ad sections on their websites, too, but craigslist and eBay classifieds will be the best places to post classifieds in the real estate for sale section. Be sure to mention your open house date and time in your ads.
What are other ways besides to promote your house for sale posting online? I use the old-fashioned ways, what everybody used to do before the internet came along and changed marketing forever. Naturally, I'm talking about mailing postcards and distributing door hangers. Oh, of course you will also want to use yard signs. I know these methods might seem hopelessly old-fashioned, but they still get people's attention, and in many ways they work better now because they are not digital like everything else.
Make sure your house looks its best by removing all visible clutter. Put things in storage if necessary because every house shows best with spare furnishings because that allows visitors to picture their own furniture in the same space. It's a challenge to envision their own belongings in the space when a house is crowded with furniture, etc. Making sure your house is clean and uncluttered is one of the first things you do when you're thinking about how to sell a house.
