subject: Directory Submission - Why Is It Done and How to Do It [print this page] The phrase directory submission indicates submitting one's website or blog to the various online directories like Google directory, DMOZ, Yellow Pages, etc. In the world of the web, it is very important for websites to get visibility because the profits are connected with it. When any webmaster creates his own website, his aim is to get as many online visitors as possible. If more visitors come to the website, more people would get to know about the product or service being offered. Many of them may like the product and purchase it straightway. Some of them may be impressed by the product but decide to buy later and these people are known as repeat visitors. If the products are bought, the revenues are generated and profits are made by the company / webmaster.
Hence, for greater online exposure / visibility, webmasters adopt various strategies out of which directory submission is a major one. A webmaster has two alternatives available for submitting his website to the different directories. One option is maual submission and the other is automatic submission. In the first option, the effort and time required are much more than in the latter. In automatic submission to the directories aid of software is taken to expedite and ease the process. Each option has its own set of advantages and disadvantages and webmasters need to think carefully and make their choice.
In manual directory submissionthe webmaster needs to visit each directory separately in order to submit his website. The benefit of this mode of submission is that it is full-proof. There is no chance of any directory being missed. Even if a person forgets / misses one directory, he can visit that later and submit his website. However, the cost involved in this method is more than automatic submission. More time needs to be invested too. In automatic submission, on the other hand, a webmaster saves his precious time and money as the downloaded software takes care of the submission. However the quality of submission is inferior because search engines often rank the websites submitted automatically lower than those submitted manually. Also, there is a chance of important directories being missed out.
Directory Submission - Why Is It Done and How to Do It
