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subject: Save And Sustain The Manufacturing Industry [print this page]


Multinational and even multi-billionaire companies have customized tamper evident security labels on their products. They don"t produce even single merchandise to the public without tamper evident labels. There are various companies who even use security hologram label, which is also referred as holographic security labels. Every single product has to have custom hologram stickers on it.

Though it seems petty and easy on the outside, these labels and stickers are important for manufacturers. This gives barrier from what"s real and what"s not.

Imagine you have invented a product out of your money, labor and own intellectual activity. You"ve created a product that can be used and will be very helpful to humanity"s everyday living. One day, after distributing these products to some of your interested buyers, you"ve seen a nearby retail store that have the same product that you"ve created. Most likely, you will be very disheartened in the sight of your work manufactured without your permission and even a single cent sent back to you in lieu of your hard work. It could be really frustrating when you think about the time you consumed from developing this product in your mind until coming up with a finished product. At the end, you regret not protecting your intellectual and tangible property. You find yourself unrecognized and in the worst case scenario, another person or group of people earn the prestige and recognition from the product that you"ve created. It is tragic and depressing if you would think about the money that you would"ve earned from people patronizing your product.

Using labels and stickers, holographic and customized, create a distinction on the manufacturer or the manufacturing company. It protects and secures its identity from imitation.

Retailers either provide authentic or counterfeit products. In the modern world, this is very eminent and has tremendously been affecting the business industry. It has drastically changed the way big corporations and even small-time entrepreneurs view the apt standards of manufacturing.

As a legitimate and official retailer of a brand, you must have respect on the brand that you carry. In the first place, the manufacturer and retailer have to have a good working relationship. Otherwise, this is detrimental to either or both parties.

Like an intellectual property, there should be patent rights on the creator. What more when an intellectual property has a tangible product and unauthorized retail stores produce an imitation. This results to degrading the identity of the particular brand. For example, when bags are imitated and sold in markets elsewhere. Due to its low price and the satisfaction that consumers get out of at least owning an imitation of the brand they crave or die to have, patronizing counterfeit goods are continuously manufactured and patronized. This affects established trademarks of famous brands of bags. These are also evident among gadgets. Counterfeit gadgets come out every new arrival of units by prominent and famous companies.

To be safe and secure, you can protect your product and be recognized from it if you implement strict manufacturing guidelines before introducing it to the public. Better yet, after every new product created and developed, having it safeguard through labels and stickers on it will give you more chances of acquiring profit and thus, your work won"t be put to waste.

by: nathanhilson




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