subject: Important Features About Of Small Business Website [print this page] As a small or medium size business making it is first step onto the net, or a business needing to increase your online web presence & create a brand spanking new net site that better represents your company, there's lots of factors to think about. Key thing to think about is - what does my web site need to do? In looking in to this it will give a better idea of if your net site will be for directly selling products or outlining specific elements of your business. It is at this point that it is important to sit down & think about why you are having a website put together. It may be that your net site will specialize in a side of your business or be taking your business down a brand spanking new route, or you may basically be covering all of your preexisting business elements & your site will act a centre of knowledge for your clients & customers.
Your brand will always be important - on & off the world of the 'internet' - You need to be positive new customers are interested in you as a company, & existing customers need to keep coming back to you because you represent a company that they need to continue doing business with. What will be the content on your website? This is a gigantic, as without lovely content your net site won't be working at it is optimum potential. Gathering lots of lovely content ought to be something that lots of time is spent on, both yourself & in discussion along with your web developer. Your business services or products will need to be carefully thought through so pages can be developed to cover each area of your business With a clear indication of content, & a supply of lovely content, your web developer can construct a web structure that is both simple to navigate for net site visitors & for the search engines, in terms of constructing pages, page titles & internal structures of the net site.
Would you like to make changes to your own site, or will you leave it to your professional web designer? Content Management Systems offer the chance for you to update page content yourself through simple to make use of admin sections. Your web developer puts the structure & design together, usually your preliminary content as well - & from there on you can make changes to the text & pics in the set editable areas. This is obviously great in case you need to update your site as & when you like. You can of coursework leave it to the net developer to look after things for you - this means you can spend your time concentrating on other things in your business, but it depends in case you need the independence of a CMS or the ease of sending updates to anyone else to do.
With a small business website, it will need a home, so ask your web developer about hosting & see what they offer. As with most things in life, free or mega cheap products are usually so for a reason. Don't see 'unlimited' deals for next to nothing as the brilliant deal that they make out. Reliability is key for hosting.
Don't underestimate your net site - the more lovely, relevant content you can provide your web developer the simpler the job of putting a comprehensive site together will be. Web design rates obviously vary greatly - but as a small or medium sized business who wishes a quality online presence, invest wisely & one time.
