subject: How You Can Fix Your Website And Avoiding A Google Penalty [print this page] Every people who operates or manage a website all realized that the rank of the site on search engine results pages plays an important position to his achievement. Even so, something you may not know is Google penalty and its related effects. This can be the first time you notice the phrase Google penalty. In fact, you could have been a victim of this penalty not understanding about it.
Was your website no longer appears in the first or second pages when you lookup the keywords associates with your site? Have the traffic to your website been lessened? If your answer to these questions is yes, it indicates that your revenue has taken a substantial hit.
Do not need to be concerned, the first thing you should do is making sure that the issue does not come from a natural cause. As an example, it may starts from a rise in competition that related to your key words, or the cause may be range from modifying of the search engine algorithm. Should you have updated to Google Panda, it requires you a bit of time for your site to become reestablished.
After you have exclused all these above prospects, it is clear that you have been smacked with a Google penalty. The problem may comes from only one page, however, it will affect all of the pages in your website. It is possible to correct your website to address the penalty by following these steps below. Even though you do not have a penalty, you are able to still take the same solutions to make certain that site is protected from further Google penalty.
1. Go over Google Guidelines
Get back the start - Googles guidelines. If you want your site to be classified by Google, you have to make sure that you have a thorough knowledge of what is and is not permitted. You may get in touch with Google or search online if there's something you are doubtful. If you choose to search online, Forum is a very beneficial area where you can get a large supply of information for technical issues related to Google and its ranking process. Make an attempt to understand why without contacting Google directly if you have a penalty.
2. Examine Your Content
It's a must to certain the originality and the unique of your content. This means that your content is not copied from another site and as well, there is no duplicated content all over your own. You may question it when your sited have been already publicized. You may not even be conscious of you have submitted stolen or plagiarized content on your site if you had your posts provided by someone else before sites like Copyscape were accessible. This is always an ongoing challenge with websites.
3. Clean Up Your Back Links
Google can interpreted any back links that are not in connection with your site to be spam. Spam-like activity is one of the most important offenders that Google looks for when indexing. Your back links and other content can be viewed as as spam by Google. It is not an easy option if the problems come from Google. It is better to prevent the misinterpretation from the beginning. As owners may not actively monitor back links, well-established web sites can be hit the hardest in this connection. It is simple to check the operation as well as the related of the content of your site.
4. Take out Hidden Text and Links
Hidden text on your site which is used for the sole purpose of tricking search engines into ranking your site higher is another major offender that Google seeks to penalize. This content is determined to be deceptive to Google listing robots since it cannot be seen by visitors. Using the same color text as the background color is one way this is achieved. Robots can still read font sizes that will not be easily seen by visitors. You may trigger a penalty even better if any of this text has links.
5. Eliminate Duplicate Sites
Using additional sites with similar content to market your primary site is no longer permanen. This will only trigger your entire site to be penalty. Be also careful with site re-directs. Getting the same domain names with various extensions directed to the same site is ok. However, make sure you use substantially various domains names and redirecting them to a primary domain. Goggle can trigger these sub-domainsas a spam on your main site.
6. Reexamine Affiliate Programs
It is known that affiliate programs are great resources for passive income that may product your main earnings stream. You need to organize a Google penalty if your site is composed primarily of affiliate site links. As Google is ranking sites basing on high quality and appropriate content which can be found to visitors, the affiliate programs on your sites must be based on your purpose or business vision. It is best to remove those things that affiliates on your site that are not performing. You can enhance the overall quality of your site by adding related content in the space.
7. Watch Keyword Usage
It's important that you should consider the keywords that should optimize your site. Actually, your ranking does not improve if you use the same key words repeatedly. In contrast, it could cause Google to penalize you for spamming. Keyword density is important for both your sites content and attachments. In case you go aboard with keywords, it is irrelevant to users and even increases your chances of a penalty. You can checkout best practice on-line if you are not sure on the proper density of keywords.
8. Authenticate Blog Postings
It's critical for you to monitor your blog to remove spam and other irrelevant content if you have a blog that permits visitors postings. Its also wise to make sure the postings are authentic instead of cut and paste submission. You can clean up postings so they do not inadvertently trigger a penalty as long as you have your blog use rules posted. In order to have address inappropriate content, blog administration and monitors need to stay on top of their blogs and know what submissions are being posted.
9. Scan for Malware
This can be sound weird, however, it is possible that a virus or malware has become embedded in or attached with your site. It could be part of a downloadable attachment which can be found to visitors, or it could be hacked into your site. If you do not specifically look for or is designed to disrupt your site, you will not be aware of malware on your website. It will cause your site to be tagged by Google, penalized and removed from the ranking whatever the source of the malware.
The basic process used to get your web site contained in SERPs is SEO. If you're not an expert yourself, you probably have relied on SEO firms to help improve your sites ranking in Google. Have you already known whatever they really did to move up the ranks? Are your sites SEO process complies with Googles guideline? It is better for you to have a particularly understanding on SEO service that is being apply to your site. You should confer with a second consultant who can analyze your site if you're unsure how to do this.
11. Verify Consultant Credentials
Verification is equivalent to outsourcing. You'll want to find a firm that is familiar with web site design, content management, and is up-to-date on SEO guidelines, including ways to avoid a penalty from Google. It is better that you do a Google search to find out if there have been complaints about a specific SEO firm. You should make sure that they are willing to be transparent in their practices and supply a detailed summary of what they do affecting your sites. The purpose of this is preventing the wasting of time and money ultimately by doing as much homework as possible.
12. Resubmit Site to Google
If you have not received a penalty and having purely fixed your site to prevent one, you don't want to resubmit your site. However, you will need to resubmit your site to Google after fixing it if you have a penalty. Even you did no problem, Google still need you to acknowledge and accept responsibility for the penalty. It is necessary for you to resubmit your site as soon as possible since it can take tome to get your site back up in ranking.
