subject: Websites That Make Off-site Optimization For Seo Effective [print this page] Optimizing your website these days requires more than just using on-site optimization. To help rise up the ranks, you also need the right mix of off-site optimization. This is one effective way of keeping your website from lingering at the bottom of a search engine's list. So how can you take advantage of this search engine optimization strategy? For starters, you need to familiarize yourself with websites that can aid you in your goals. Here are some of the sites that you can use to make your off-site optimization campaign effective.
Yelp
One way to take advantage of off-site optimization is by setting up a Yelp account. For those unaware, Yelp gives people a venue to submit user reviews and recommendations. So if you want your product or service to have an established name online, getting positive reviews from Yelp members will allow you to gain the recognition your website needs to become popular. The more reviews and recommendations you get, the more traffic will come in to your website.
YouTube
Another site you can turn to for your off-site optimization needs is YouTube. With video marketing increasing in popularity, more and more people are producing videos to help sell their products and services online. To make it effective though, you need to keep the following things in mind.
First, be sure to incorporate your keywords into your video's tags, titles, and even in the description portion. Second, allow viewers to make comments, embed your video into their blogs, and link back to your video's page. This is an effective way of establishing link building for your web site. Finally, make the video interesting to watch. Even if you've got your keywords and you've allowed viewers to make comments, if the video isn't interesting, don't expect them to talk about it.
SlideShare
SlideShare is starting to gain recognition among SEO enthusiasts. This website acts just like PowerPoint wherein it allows visitors to create their own slideshows. This is another way of making people aware of what your product or service can do for them. To make it effective, be sure to incorporate your keywords into the descriptions, titles, tags, and summaries of your slideshow. A link to the slideshow presentation will also help your off-site optimization campaign.
For a search engine optimization campaign to be effective, both on-site and off-site optimization must be utilized. To make the latter effective, consider using the websites mentioned above to your advantage so you can slowly increase your website's presence online.
