subject: Mobile Best Practices For Social Media [print this page] The mobile devices, tablets, smartphones are others are crafted to keep you hooked up to your on -the-move social graph. However, their power, today, for social media is diminishing as more than 72mln US citizens alone make use of these mobile devices to get interacted with business, whereas, more than half of them are using their mobile devices to get connected with their social network daily.
Mobile Device as social media marketing tool
Minimum real-estate on mobile devices, most importantly the smartphones, stands for that you really get to marmalade to take full advantage of social media marketing on mobile devices. It is also meant for you to make your social media marketing strategy compatible with mobile, not merely to reproduce your current strategy for the tiny screen. Your social media strategy ought to entail the elements like:
1. Whom do you consider your mobile audience?
2. What are the devices being used by them?
3. What do they expect from their mobile device?
4. How can their problems be digitally solved?
Mobile Best Practices for Social Media
Mobile Apps
Businesses, today, are developing applications that users can use to get directly connected with a mobile version of their website developed to resolve issues, being encountered by them because of their PC. For example, several insurance companies give applications to help during accident. It allows you to gather details and submit your accident claim.
Depositors can use mobile banking applications for balances checking, funds transferring and let the deposits check images captured by your mobile device. If you are into retailing, the prospective guys would like to have your address, hours, and most probably brands being carried by you.
Do ensure to integrate social sharing on your mobile devices in order that users would be able to share their experiences among their near and dear ones.
Shopping
Though users might not be willing to scrolling through your online website for items, they could be tantalized with the integration of QR Codes. Users are inclined to scan the code to have info about products. Apart from that, the discount coupons could be embedded with the forthcoming sales through the QR Code.
Networking
Professionals love visiting networking events enshrouded with a host of business cards. These cards work as the best invitation to be in touch with each other.
No more.
Thus, you can stuff smartphones with contacts to exchange automatically contact details as name, phone, email, etc. Or make use of Google Goggles to snap up the business card and include the person to your contacting list.
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