subject: Hybrid Website Design And Creating Multi-purpose Websites [print this page] Hybrid website design is something that can be very beneficial to your web business. Because you have a lot to say about your passion, and your audience needs deeper levels of involvement, you do yourself and your company a favor to give them a site that appeals on more than one level. The trouble with most websites is they tend to follow a single, solitary design scheme and they get boring very immediately. With a hybrid web design, you can ensure that your users come back for more and more involvement. And the more involved your users are, the more likely they will go from user to user and eventual champion of your website's cause. When you get several people in your corner, marketing to the masses becomes much easier, and the effect of your success starts to steamroll. If you want a hybrid web design that can do all of this for you, and then some, consider the following tips:
1. Brainstorm all the ways you can reach your market.
In the early days of the Internet, it was advisable to stay with text only and even today, this tool has quite a bit of power for website owners. In any way, there are other ways that you can reach out, which are just as effective, if not more so for certain products. Take a web video series in which you connect "face to face" with your audience. Or maybe a "podcast" that will allow you to become a part of their daily commute to work. It all starts from your website. Rather than make it a simple placeholder business card, use it to pursue connectivity instead, and you will be happy with the results.
2. Clearly identify site content.
While creativity is very helpful in bolstering the identity of your business, when it comes to navigating the site, you want to be as clear and direct as possible, so your users do not get disoriented trying to discover their way around the page. A site that tries to get too "cute" with how it labels content is one that will wear thin on the patience of its users, and as such, the website becomes more of an albatross to the user than anything else.
3. Never be intimidated.
The time for intimidation in website design is over. These days, there are services that make hybrid site creation accessible with the simple click of a few buttons. There has never been an easier or more user friendly time for one to take on the challenge of creating a dynamic site with dynamic content. If you are tired of having an online business card that does very little for promoting your business, then give this alternative a try.
