subject: Cdc Marketfirst On Demand [print this page] Implement an automated marketing solution cost-effectively and quickly, with low costs and resource demands
Utilize the power of leading integrated marketing automation platform CDC MarketFirst, even if you dont have the resources or budget to implement the system in-house. CDC MarketFirst On Demand gives your business robust marketing automation functionality as a service, enabling you to focus your resources on creative marketing, not software implementation and management.
CDC MarketFirst is one of the markets most sophisticated and powerful marketing automation and lead management software suites. Trusted as an on-premise solution for more than a decade, CDC MarketFirst has a strong track record of helping companies deploy targeted multi-channel marketing campaigns that improve response and lower costs. But for some companies, the implementation and management of an on-site marketing automation system places too great a demand on available IT resources and budgets. Theres great news for these companies: they can quickly and cost-effectively gain access to the full power of the CDC MarketFirst suite without purchasing or installing any software, through CDC MarketFirst On Demand. CDC MarketFirst On Demand offers 100% outsourced marketing automation, hosted and managed by our team, at a competitive price, saving your company the up-front software investment and freeing you to focus on higher-value activities such as creative campaign content development.
CDC MarketFirst enables your organization to profile prospects and customers, segment lists according to meaningful criteria, follow up on campaign responses immediately, deliver hot prospects to the sales team, and effectively nurture cooler leads into sales opportunities. Develop transparent, systematized marketing processes that help you better understand your audiences and produce meaningful results. By profiling each contact and targeting them with highly personalized, relevant messages, marketers can generate a continuous flow of qualified leads for the sales team. Use CDC MarketFirst On Demand to create, automate, and measure highly effective marketing programs without the upfront software investment and resource commitments.
Develop multi-step, multi-channel campaigns that span e-mail, web forms and landing pages, telesales, direct mail, short message service (SMS), and all other channels. Build multi-wave campaigns that adapt to prospect and customer behavior and automatically trigger actionsfrom sending a follow-up e-mail to alerting a salesperson to initiating a telesales program.
Increase Response Rates with Targeted, Personalized Communications
The real power of CDC MarketFirst On Demand is its conditional text capabilities, which enable true one-to-one messaging. Your marketing team can specify which target segment receives which specific message or product offer in which language and deliver it via their preferred channel. Increased relevance improves response rates and builds better relationships.
Distribute Self-Qualified Leads to Your Sales Team
CDC MarketFirst On Demand lets marketers define the criteria used to automatically score, rank, and route leads to the sales team, thereby focusing sales efforts and dramatically improving lead conversion rates. CDC MarketFirst can automate lead-nurturing programs that cultivate and track leads over time and pass leads to the right salesperson when they exhibit ready-to-buy behavior.
Get Implemented Faster and at a Lower Cost
Leverage CDC MarketFirsts Instant On deployment model to roll out your marketing automation project in record time. You get marketing automation functionality out of the box, with flexible subscription/rental pricing to fit your needs. Multi-tenancy and dedicated hosting are both offered.
Let Us Manage Your Marketing Automation Application
We manage every aspect of your marketing automation solution so you do not have to worry about it. CDC MarketFirst Professional Services will manage the application installation, configuration, and optimization, and also install monitoring and diagnostic applications that are monitored 24/7.
