subject: Successful Trade Shows Require Event Production From Meeting Specialists [print this page] Throughout the world there are corporate events that take place in convention centers and hotels each day. Spending a week in a resort setting, while taking part in a series of conferences, requires planning and event production on the part of the organization that is hosting the convention. The gathering of attendees may look like sending out invitations is an easy process, but before the event takes place there are a lot of things that have to be brought into play to make a convention successful. Long before anyone books a seat for an upcoming event a team of destination management staffers go to work to identify the venues that will be used during a lengthy seminar series or an international convention.
While there are industry specific trade shows that draw in international attendees there are a number of items that need to be checked off so that the gathering will be considered a success. Regardless of the number of people who will be booking travel to the site of the show the organizers are responsible for booking up blocks of hotel rooms in the city and providing meals to the people that will be in attendance. Working with local restaurant owners and hotel managers the reservations and menus that will feed a several hundred people need to be planned.
In addition to the lodging and meal planning a meeting specialist is also responsible for securing the site of the event(s). Whether taking place in the ballroom of the hotel where guests are staying or being booked into an arena or stadium near the accommodations the work of securing the stage and bringing in the props, decorations and audio/video equipment all need to take place before the trade show is held. For exhibitors that are setting up booths at the event the charting of the showroom floor needs to be mapped out and sold to the individual companies that will be displaying their wares to the public. Then there is the entertainment for the event as well as the guest speakers and their contract rider to be considered.
All in all the creation of an event that it taking place either on a small or a large scale is something that requires a commitment to excellence and the know-how to bring each of the elements of a successful weekend or weeklong convention into being. For some of the larger international trade shows multiple exhibition halls are required to house the event. Bringing in 250,000 visitors to the expo there are cities that host very large events and require multiple destination management firms to bring together all of the elements of a successful event production. With the right people working tediously behind the scenes for months at a time many trade shows, conventions and corporate retreats are made the best they can be thanks to the hard working people that ensure everything is planned for and prepared for whatever sized gathering is going to take place.