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subject: Salesforce Integration For Simplified Customer Relationship Management [print this page]


It is apparent that pretty much every business, regardless of its size, nature, industry or area of expertise, needs to store, manage, and access customer information to carry out its operational functions. Tasks ranging from getting an order delivered to resolving a customer complaint, all require impeccably efficient storage and management of data resources. Now, it is understandable that there can be no notable organization that has all its data stored on one database; this gives the birth for the need of data integration services.

Once used to be an extremely costly affair, Salesforce.com integration has revolutionized the way businesses used to store and retrieve critical customer data. The USP of such integration solutions is the freedom and flexibility they offer to the users while maintaining utmost standards of data management. By hosting the integration tools on a web based server, Saleforce.com enables companies and their employees to store, access and manage customer information regardless of their geographical limitations, promising absolute control over operational functions.

Salesforce.com integration is particularly beneficial for companies looking for a Customer Relationship Management solution. By going for web based CRM integration, companies are able to give their support staff the much needed authority they need to carry out the required tasks in customer accounts. And since the CRM is hosted over the web, authorized employees can have access to the CRM regardless of what their physical location is. This makes CRM integration an ideal solution for companies with multiple customer care divisions.

The biggest USP of Salesforce.com integration is the cost effectiveness it promises to the subscribers. Unlike conventional data integration solution demanding a fortune towards initial setup and implementation, CRM integration offered by Salesforce.com is on a pay as you go basis, making it the most cost effective solution businesses can opt for in order to meet their data integration and customer data management needs. These tools give them the power to access, change, and modify critical customer details with utmost efficiency without having to burn a hole in their pocket.

When it comes to the service providers offering Salesforce.com integration, it is very important that you go with a highly proficient name in the business. Since the support of the tools delivered is usually taken care of by the vendor, the proficiency of the company will have a direct impact on the overall stability of the integration tools implemented within any given organization. Therefore, always make the selection of the service provider after evaluating the reviews it has received from its previous clients.

by: Maddy




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