subject: How To Do Article Marketing [print this page] I'm sure that the reason why you're reading this article is because you're seriously considering using article marketing to grow your internet business. Well, let me tell you that you're on the right track as this can be your main source of qualified traffic and the best tool to use to promote customer trust. Here are the simple steps to follow to kick-start your campaign:
1. First, ensure that you have the needed skills, tools, and the right attitude. In order to succeed in article marketing, exceptional writing skills and expertise in your niche are needed. It's important that you're a great source of amazing information and that you know how to effectively put your ideas into writing. You must also be determined and persistent as it may take time for you to get the kind of results that you're looking for. You see, although article marketing is proven effective in terms of traffic generation, it cannot offer you great results overnight.
2. Goal setting. Just like in any other endeavor, knowing your goals before you even get started is important. You'll most likely to get to your target destination quickly if you know ahead of time where you want to go. So, set your goals and ensure that they're measurable and realistic. If you're just starting out, you may want to achieve the following:
* Write and publish at least 25 articles per week.
* Build at least 50 links per week for your website and blog to boost your page ranking.
* Increase your traffic by at least 10%.
* Increase your sales by at least 3%.
* Be known as an expert in your niche.
* Be more visible in the online arena.
3. Write your articles. Always be reminded that the only way to succeed in article marketing is by consistently producing high quality articles. This is the key to easily win the trust of your readers and this will move them to check out your other articles and later on, your website. Here's how you can produce amazing articles:
* Choose timely, interesting topics
* Use attention-grabbing titles
* Offer as much in-depth information as possible
* Keep your articles short and concise
* Use keywords and relevant terms and phrases
* Ensure that your content is 100% unique
* Use conversational tone
* Stick with facts
* Make your articles enticing and easy to read
4. Learn how to write a resource box that your readers would want to click.
It's not enough that you make your articles compelling and extremely informative. In order to boost your click through rate, you also need to use amazing resource box. Here are some tips to keep in mind when writing this section:
* Tell your readers who you are and what you do
* Insert a link of your site using anchor texts
* Offer freebies like short ebooks
* Keep it short and to the point
* Use your most friendly-looking photo
* Use powerful call to action
5. Distribute your articles. The last step is to get your articles published on as many websites as possible. Start with reputable article marketing sites like ezinearticles. Then, submit some of your articles to top bloggers. Lastly, promote your articles through social networking sites.
