subject: The Basics Components Of Local Seo: Google Maps And You [print this page] Welcome back, dear readerWelcome back, dear reader. Last post, we discussed some of the critical components of local SEO and what they can mean for your business: accessibility and content, keyword research and targeting, links, and social media prowess. In part one of our two-part series on the topic, we specifically addressed the first two concepts, accessibility and content, and keyword research and targeting.
Now, well talk about how links and social media can affect how people perceive your website, what factors will lead them to it, and how you can improve your online visibility locally.Links are an essential aspect of local SEO. Who is linking to you, how popular they are, how often users click those links, and many other characteristics determine the positioning of your listing on the search engine results page (commonly known as a SERP, as mentioned in our last blog). Say, for example, that your company somehow makes front-page news on The New York Times official website. The gargantuan amount of traffic that circulates through that site each day alone is astounding, but not only does that affect their popularity, it affects yours as well. If Google sees that such a legitimate site is linking to you, your listing will likely skyrocket, if Googles search algorithms remain as they have been.
Next up is everybodys favorite modern electronic addiction: social media. If you havent taken advantage of setting up a totally free Facebook business page, youre missing out on some much-needed online exposure. Although Facebook is one of many social media options (others you may have heard of include Twitter, YouTube, Tumblr, and StumbleUpon, a sort of social bookmarking tool), its important to have at least some of these accounts up and running, so that you can provide links to them in your local listing Seo information. This also provides a convenient platform for customer praise and interaction a priceless aspect of corporate social media prowess.
While we hope this information has provided you with some basic framework for understanding Local Seo and SEO in general, for that matter we encourage you, if youre not an SEO professional yourself, to partner with a skilled, experienced, and knowledgeable SEO firm that can boost your online visibility economically and efficiently. 180Fusion.com has all you need to take advantage fully of all the digital world has to offer you and your business. Please feel free to browse our site, witness our clients numerous positive testimonials, and make the choice for yourself to get in touch with a dedicated account manager today, who can provide you with a free competitive analysis. Dont spend another second scratching your head wondering what to do to get more web traffic, a better reputation, and increased sales. Call 1-877-321-4180 now!
