subject: A Diamond Is Forever, Diamond Is Forever. [print this page] "A diamond is forever, diamond is forever." I do not know since when, such a slogan for the Chinese people in a wedding ring to give a choice to switch to gold ring, a certain sense is a symbol of marital happiness. However, this and love associated with diamonds, gold has now risen to better than new investment tool. Beads from the Gemmological Association of China data, from May of last year to now, China's diamond trade volume has exceeded 10 billion yuan. The Beijing International Jewellery Show in Europe, contact Lee assimilation, the international diamond market since the 1970s from an average annual rate of return of 5% to 8%, very stable. Although in 2008 the international financial crisis, the global diamond sales have experienced a brief slump, but the second half of last year show a warming trend. In the past year, the bare diamond rose as high as 40%, while this year, Diamond or has reached 20%. Analysts pointed out that China and India as the representative of the diamond jewelry market in emerging countries lead the recovery in the world diamond market to pick up this process played a crucial role. Diamond prices steadily rising, and trading activity for the world's largest mens jewellry company De Beers to produce a bright earnings, the multinational corporations from monopolizing most of the world's diamond production. In the De Beers recently announced earnings report showed that last year Group sales rose 53 percent to $ 5.88 billion, which by the Diamond Trading Company (DTC) to complete the rough diamond sales grew 57 percent to 5.08 billion U.S. dollars. DTC, the average annual price of goods rose 27%, rough diamond prices have more than before the global financial crisis, the highest level. Diamond investments also contributed to the warming up in domestic transactions. Statistics from Shanghai last year, through the Shanghai Diamond Exchange diamond import and export customs clearance and the total transaction amount within the $ 2.861 billion, up 88.1% over the previous year.Currently, jewelry repurchase transaction channels is limited. There are three main domestic jewelry channel realization, one is through pawn shops, the jewelry mortgage financing; the second is through the auction; The third is by jewelry companies buy back. Diamond investment feasible? A friend of a carat diamond ring, said two years ago, today's prices have doubled. However, his hands a ring, not only does not add value, but can not do even the most basic preservation.