subject: Squinkies Toy Marketing Big Small Wisdom [print this page] For children, those cute toys, let they enjoy and share of the cool stuff, and the collections of the ingenious, always easy to let them into a frenzy. Squinkies toy series, was born at the beginning of, its producers Blip Toys ambition is that hope they can become children dote on selling baby toys wholesale.
Blip Toys, founded in 2002, is a small company only 16 people, headquartered in the U.S. state of Minnesota, the general card city. Its founder and chief executive, bill, nickel (BillNichols) had successfully released a creative toys.
In 2009, he recognized in next year's Christmas will remain in the economic downturn, the price is expensive high-tech products hard to attract poorer the mommy, and cheap plastic toys will adore. Careful research and outspoken toy rainbow pony (MyLittlePony) and small pet store (LittlestPetShop), he believed its nothing new new idea. So, for looking for new product's selling point, visit the toy store, nickel, lead the team to intensive research, design a attract consumer "3 C" toys (cheap, cheap; collectible, can collect cute, cute;).
Earlier, nickel and Target, Florence, had toysrus and wal-mart discussion cooperation. Through the wal-mart, he learned that in Japan XiYou department store (now wal-mart subsidiary company), through sales toy vending machines are very popular. He to the industry the scale of evaluation, vending machines sold billions of dollars a year that the baby toys wholesale.
Finally, the originality of Squinkies was born-a finger section size, package only in transparent plastic ball, can according to any of the rubber pinch (26275330.00, 1.27%) twisted egg dolls, become a Blip Toys2010 Christmas shopping season in the main products. Nickel, said the doll's name is pure invention, but interesting, and easy to remember, also easy to pronunciation.
Squinkies toy main series for 4 children's play, can be used to display, wear, can also play role playing games. Each group has 16 small lovely doll, each doll are loaded in a circular transparent "capsule", each group will sell for about $10.
