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subject: Can You Afford To Wear Adidas [print this page]


In this time, they should harvest corns in the field of crops, but now a skinny farmwife is standing in the workshop and operating a machine which is bigger than a tractor. Her job is to produce the most basic program of a pair of Adidas sneakers, cutting the original shoes' materials.

After working more than 10 hours a day, then riding an electric vehicle over 20 minutes goes back home. She is already a mother of two kids told the reporter that this is just like city man to go to Adidas Adipower Predator work, and her kids say :"mom, you are off work" everyday.

Located in a county of Henan province, the factory belongs to a Taiwan multinational. To the locals, who live on farming from generation to generation, the arrival of this Taiwan shoe business disordered their life of sunrise work, sunset down. This factory haired nearly 3000 local rural workers.

At first, many people asked whether we manufacture the word famous brands. She said that at first she had a sense of pride, but gradually she found that this task is just like farm work requiring constant repetition.

She is paid through piecework, therefore she must do more work in order to get more money. At present she could get 1500RMB on average, which is equivalent to two acres of wheat harvest. Wearing a pair of hand made cloth shoes, she said that although we can't afford Adidas for ourselves, probably we could buy a pair of them to our children in the future.

Compared with the previous migrant work in Guangdong province for seven years, a worker got higher satisfaction. He said that hometown's consumption level is relatively low; we got used to our eating habits; the family can also be taken care of, therefore this choice is wise, and drifting outside for so many years, he is fed up with it.. He is in charge of the last process of manufacturing Adidas shoes, that is, checkout, then workers will place these shoes into exquisite boxes, putting "Made in China" labels on them. He said that we generally feel the consumption level is very high working in the south, and every year to go back home is not a small expenditure, so it is a realistic choice to return home for employment. In fact in addition to Adidas, here is the responsible foundry for many other brands, such as Nike, Reebok etc, with the annual production of over 4 million pairs of shoes, and there are several such enterprises in the surrounding countries. These world famous brands, which made by Chinese peasant workers, are sold to the United States, Australia Japan, and many other countries and regions through Qingdao harbor.

The Taiwan company's chief said that shoe making enterprise is still a labor-intensive job, after the second phrase of the project, more workers are needed.

by: MAG lisa




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