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subject: Australian Motivational Speakers: Speaking To The World [print this page]


Australian motivational speakers have already been making waves since 1987. In fact, Australia's professional speakers association is one of only 12 in the world. Of those 12, Australia's is the second oldest. Speakers in Perth, Sydney, Canberra, Melbourne, and all of Australia have joined forces to inspire, motivate, and speak to Australia.

Motivational speaking is a profession that's been around for several years. Many people do it professionally and treat it as a full-time job. Others have full time jobs someplace else and only speak on occasion. At any rate, these speakers have one thing in common: they have what it takes to call people to action. Exactly how do these people do it? Motivate and inspire people. It sounds simple enough. When it's put like that, you would feel like anybody can do that.

Sure, everyone can be a motivational speaker. In the end, a speaker will be evaluated according to his or her capability to deliver. In this job, it's effectiveness that matters. One example is, on a business standpoint, how efficiently does the speaker motivate a company's personnel to come together? How can he or she relate his or her experiences to those of the employees'? The result lies in the powerful blend of three ideas: ethos, logos, and pathos.

Ethos, logos, and pathos are the three components of successful communication. The combination of the three can help determine the soundness of an argument. Technically, any speech-inspirational, motivational, or whatever it may be-is an argument. It's an argument because it can bring out agreement and disagreement. In the case of motivational speakers, they have to get their audiences to agree with them and agree to their call to action.

Ethos - The most literal English translation for this word is ethics. This is the element that establishes a speaker's reliability and authority with his audience. Ethos is used to build a sense of trustworthiness. This is essential for a speaker because it establishes whether an audience will listen closely. Language and relevance are important here. For example, speakers in Perth shouldn't speak about issues in Sydney that are irrelevant to their engagement.

Logos - This is a speaker's appeal to logic. It asks the question of whether the speaker involves his audience on an mental level. Does the speaker entice the audience's intellect? Is the audience listening and mesmerised since the speaker is intelligent enough? Although relevant, it's often associated with academic speech or writing.

Pathos - It is an ability to appeal to the emotions. For anyone who is calling people to action, this is the most essential element in a speech. A motivational speaker ought to provide words that stir emotions. There's no better way to motivate individuals than by using emotions.

Together, these three aspects communicate a highly effective call to action.

by: Linda Rice




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