subject: We Can See The Brightness Of This Company [print this page] In 2009, Toread functions well and its increase of sales income pushes the promoting of achievements. Toread publishes the statistics and says the net profit of 2009 ranging from 3826 millions to 5101 millions. And one of its products, Timberland classic boots, also sells Timberland 6 Inch well. The main reason lies in the good condition of main products so that the ability of developing and designing products promotes, the scale of market enlarges and the sales income increases. The firm engages in the outdoor sports goods and its main directions lies in developing, designing, outsourcing and selling the outdoor sports goods. The main products conclude outdoor sports clothes, outdoor functional shoes and outdoor equipments, such as skiing clothes, hiking shoes and sleeping bags and etc. The total amount of shoes increased with an unbelievable speed in three years from 2006. The invest raise money on marketing network constructing projects and these projects can be classified into specialty stores and shops based on the present basic conditions and future targets. And the specialty stores and shops include straight camps, straight shops and chain stores. In all the shops that built by raising funds this time straight shops got their shops by joint operation with shopping malls. And straight camps and chain stores got stores both by buying and renting. In this project, its duty lies in completing the enterprise resource management system, custom relationship management, supplier relation management system, and office automation. When the information planned to publish, the share price of this company increases by 10.01%. As we can see, a number of well-know film stars wore Timberland shoes when they attended news brief. From the above, we can draw conclusion that the range of Timberland shoes from outdoor sports to news brief. It is obvious that Timberland shoes will be popular in the following years.
This small scale company possesses the large proportion market of products. Since the company distributes the new stock, it will be helpful to enlarge the scale of company and promote the core competition of company. Because of the special industry of this company and the elementary stage of outdoor sports goods market in China, the company has the high public awareness and little competition from domestic outdoor sports goods bands. As we all know, the outdoor sports items covered by high-grade consumer goods. Because of customers' low sensitive to the price of outdoor sports items, this company is likely to be pounded by external famous bands. The firm got the prize on innovation design based on its certain ability in developing and designing products. What is more, the firm developed one waterproof but breathable device and shoes with this device. This device got the practical new-style patent. When the company applied this patent it possesses this patent for ten years. The firm has proving its strength by getting certificates and patents. Therefore it is going to have a strong competition in outdoor sports goods market. Although it maybe lashed by aboard famous outdoor sports bands, it still will have methods to solve this problem.
