subject: Get The Facts on Local SEO! Simple things you can do today [print this page] LocalSEO is still a newcomer to the world toSEO. Services like Foursquare andGowalla are bringing a new spin to the battle field. The great thing about this new battle is you only have to be better then the people that your locally competing with. So you don't have to try to win a link war with someone in India.
This is great news for the small business selling local goods and services. What I am about to show you requires no HTML skills or expert knowledge. All this strategy requires is some time and a physical address.
If your a local taxi company you only have to do better then other taxi company's in your area. If you plan and read this article this should be a walk in the park.
1. Simple Tools
You could go to each local directory individually but it really helps to manage this from a single area. I like the toolYext. Go and search for it and you will find that the tool manages and finds all your online local directory's you want to register with and it gives you a nice link right to the submit page. Write all your contact info into a word document or Notepadand start copy and pasting away. Not only do you show up in local search now for the search engine but you also get a link to your site! If your already ranking number one in organic search now you can have a second listing right on page one.
2. Rule Of Thumb
That was easy right. Lets step up our game a bit. Now you may ask the question why am I third vs first in the local listing. This is where reviews come into play. I am only going to speak for google local with this next section. What you want to do is use the keywords you want to rank for in the title and description of your listing. You also want to get clients to use the same words in the review. Be sure to ask clients to leave you reviews. This will be key in out ranking the rest of the pack.
3. Bring It Together
Let me try to wrap it up. Use text to easily register for local search and link back to your website. Ask clients to leave you reviews on your local page. Use keywords you are fighting for in both copy and reviews. Don't go overboard with keywords, make it easy to read and understand.
Get The Facts on Local SEO! Simple things you can do today
