subject: Fresh Designs And Functions Come Into Being Of The Adidas [print this page] Compared to other sport items companies, the Adidas gets much more supportive especially in the world's football circle. It is particularly true after the Adidas produced the first pair of spiked shoes which got the support and favor from top-grade football players in the world. Because more than eighty percent of players who attended the World Adidas panda sneakers Cup held at West Germany in 1947 chose the Adidas soccer shoes, it can be seen that the power of the Adidas in world football. However, in 1998 the French held the World Cup during which the French team won the championship. Because of predominant traits of the Adidas soccer shoes, the French team could maximize its potential strength to defeat other more powerful teams. At that year, the French football star got the title of the FIFA World Football Player. And it proved the authority of the victory three-line design of the Adidas once again and this design continued to nowadays.
Except football, the Adidas also has a place in basketball, cricket, rugby, baseball, handball, track and field, tennis, boxing, swimming, trendy extreme sports and so on. Many well-known top-class plays in the world were all conquered by the quality of the Adidas. Since the beginning of the World Cup in 1970, the Adidas become the official football sponsor which is assigned by the FIFA, Federation International de Football Association. After that, the Adidas provided the balls for the World Cup with no exception. Besides, the balls of European Cup and Euro Premium had been sponsored by the Adidas. The Adidas also sponsored many sport teams such as some famous football and rugby teams. The whole of the MLS got the support from the Adidas owing to its sport equipments and game balls.
Today relying on perfect conception in making shoes and constant exchanges with world top-grade athletes and coaches for their experience and demands, the Adidas developed various products which are suitable to human engineering through a string of tests and trials repeatedly. These products can not only help various specialized athletes improve their performances on sports but also can satisfy demands of consumers who pursue the high quality sport items. There is a new breakthrough of the Adidas in design and functions in recent years. Another fashion surging forward in the popular trends is driven by the representation conception of three-line design which already became a new style among the young generation and lead the worldwide sporting items to walk into a more diversified prospect.
The first pair of sporting shoes used for training was invented by the founder of the Adidas in 1920. In 1948, the Adidas brand was formally registered. The world welcomed the birth of the three-line design in 1949. In 1972, the three-leaf appeared. The best-seller soccer shoes in the world were put forward by the Adidas. The revolutionary system of the Adidas gave into birth in the year of 1988. The Adidas cried out the slogan which reads, impossible is nothing in 2000.
