subject: Website Design Help For Small Businesses [print this page] When discussing different website design help, it will be useful to look at a real life example and discover what they're doing well and what they're doing badly and pull it apart.
Let's take an Australian consulting website. So Integrated Consulting Solutions 'is a management services company that helps organizations develop, audit and maintain management systems, achieve certifications, international standards, manage risk, improve business efficiency and drive customer satisfaction.' What on earth does that mean? That makes no sense to me at all after reading a lot of internet marketing reviews.
In plain English it might mean something like 'we set up management systems for companies, like occupational health and safety, quality, environmental and we help them pass the test for certification.' So, pass the test, improve work efficiency, and not get fined. I'm trying to my head around what they actually do in terms of getting a nice website design.
It seems as if people have to get an international certificate to prove that they've got a particular type of management system and this company helps them pass that test.
The CEO of the organization or the internet entrepreneur will probably be the one to first get in touch with this company and generally he would be under pressure because one of his customers wants him to have that particular international certificate fast. So ICS helps them get certified so they get the contract quicker after knowing more about aweber review.
It would be better to say that, because that to me, I'm a CEO of a multi million dollar company and that means nothing to me. I guess it's different because it's not my niche but the first thing to me, I just read that and said, what on earth do you do?
Look, from a couple of website design help and perspectives, there's a thing called the fold line.
The concept of the fold line comes from the newspaper days that when you see a newspaper folded in half, the things that people see when they first saw the newspaper on the stand, was above the fold. It was the top half of the newspaper. It was very important to have your headlines and if you were in advertising, to have your advertisement, above the fold so people looking for directory maximizer review saw it more.
The same thing goes for additional website design help for your small business. The fold line is basically considered the line where the browser stops. So it's important to have your biggest messages above that fold line. So we've got this huge space here, half of the website above the fold is taken up by a big image that says 'We Build on Your Strengths' which personally to me isn't a sales proposition. It's not a headline that converts, it's not a communication tool. So I would reduce that quite a bit, make it smaller, cut it in half, do something where it's not so much above the fold.
