subject: How To Sponsor 10-20 Reps For Any Business 100% Guaranteed! [print this page] Excellent sales copy is like a ladies skirt, long enough to cover yet short enough to keep you interested. When it comes to online trading you need good attention grabbing content, that holds the interest of your reader.
Now that I have your attention? what next, the content needs to entice you remember the skirt analogy this is how to keep you interested.
Good body copy can do this with a reader, good sales copy can convert the reader from being passive to taking action in some way shape or form some copy writers entice you with a free BMW to giveaway. In most cases the objective is to get a name and email address.
Now that you have a way to remain in contact with your visitor, you need to build a relationship with the person, the best way to do that is by giving them information with no expectation to receive anything back.
This is the key, build a relationship with your customers first before trying to sell them anything, by doing so they will grow to trust and like what you have to say, we all know personally that we would rather have the best surgeon, best plumber, best coach, best school what ever, its irrelevant because my point is this we only want the best.
Which means if you as an individual want the best service, best this best that, then how many other human beings on planet earth think like that. When it comes to wanting the best, price doesn't matter think Porsche, Ferrari, etc.
So position yourself as an expert in your field, you are the best and when you offer your experience before your products you become the hunted instead of the hunter.
In other words people will start knocking on your door, seeking your advice and when that happens you know your an authority in your field.