subject: Analysis Of The Most Attractive Employers In This Year [print this page] A recent survey shows that in 2011, Google has become the most attractive employer in US, followed by Apple and Facebook.
The survey shows that about one in five young American professionals have selected Google as the most attractive employer. Apple, Facebook, the U.S. State Department and the Walt Disney Company ranked the second to the fifth place.
The respondents also can write the business outside the list of candidates. Google also ranked the top in the last year. Google has established a very strong brand. Its corporate culture and environment are very attractive to the employees.
The respondents regarded Google as a company that can give employees a generous compensation and can provide a competitive work environment. At the same time, it also has an interesting and strong corporate culture. The survey also shows that the attractiveness of financial services companies has been declining since last year. Bank of America Merrill Lynch had the largest decrease, from the 48th in the last year to No. 77 in this year.
Due to poor economic conditions, the respondents do not have confidence in the large financial institutions. So "these institutions may have lost the attractiveness in the past. The analysts of the industry said that the data show that the unemployment rate of the university graduates over the age of 25 is only 4.4%, well below the overall level of 9%.
The survey found that many young professionals have also intends to waive the current work and look for new opportunities. Approximately 61% of respondents said they would leave within the next two years. Gven the depressed economic conditions, the time they find the ideal job may takes longer.
The analysts of the industry said that nevertheless, 40% of respondents also said that stability is an important indicator to be taken into account when they choose an employer, especially in the current environment of high unemployment rate. Although the job of stability is still of a very high value, they think working in the government sector is equivalent to stability. So, the U.S. State Department, FBI, CIA are among the most attractive employer list.
The popularity of the accounting and management consulting firm has also declined among young professionals. Due to the strong branding and marketing activities, and a strong job market, oil and gas companies are more attractive than before. Apple, Facebook, the U.S. State Department and the Walt Disney Company ranked the second to the fifth place.
