subject: British Businessperson Discovers Imaginative Approach To Promote Embroidered Patches [print this page] According to a news story appearing in the London Evening Standard two weeks ago, a inventive British business person has found a approach to save damaged apparel while promoting embroidered patches at the same time. This happened when the lady took a pair of her daughter's tights out and saw a small hole in them where a moth had been. Because they were extremely valuable to her, both financially and personally, she decided they were worth saving. But she could not sew them without ruining the tights altogether. So, she used an embroidered patch with an iron-on backing to cover the unsightly hole.
When she was finished, she was so happy with the look that she knew she was on to something and she decided that she could use her idea to preserve clothing that did not need major repairs. She soon started to promote embroidered patches and sod them to retail and individual customers. She was quickly followed by another businesswoman - a graphic designer with moth damage to her woollies. This idea is something of a craze in the united kingdom now. People are now buying embroidered patches as much for their repair capabilities as for the beauty of the designs themselves.
Not for Major Repairs
Obviously, an embroidered patch won't be suitable for major repairs. Although the embroidered patch is great for people who have small holes, unsightly stains or burn marks on garments. Most embroidered patches in these modern times do not even have to be sewn on to garments because most come with a heat activated glue on the back which means they can be sewn on to almost any material apart from leather or vinyl.
This way of promoting patches has already proved to be successful in great britain so it would be a great idea for American patch sellers to jump on the bandwagon. Buying wholesale patches in larger numbers and then making up packs of five or six different patches and selling them on as garments repair items would be a great idea. There is a market out there just waiting for you provided you can come up with different themes that include sets for military personnel or children.
We Still Have Numerous Room for Design
One of the more interesting benefits to come out of this latest idea is the fact that individuals that would not commonly use embroidered patches for decorative purposes are now doing so. A good deal of clothes designers are encouraging people to buy iron-on patches in order to customize their garments. These are pieces of apparel or accessories that aren't necessarily damaged, but strategically decorated with attractive embroidered patches in order to make each one an individual piece.
Producing such articles is a solution to give consumers the satisfaction of knowing they are wearing a completely unique piece of clothing unlike with anyone else owns. And with the thousands of embroidered patches out there, there's virtually no limit to what designers can produce.
