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subject: The International Exhibition Of Luxury Makes Verona Shine [print this page]


Luxury & Yachts returns to Verona in November after the double edition, Spring and Autumn of 2010. This years, edition main focus, the new vision of luxury.

The arrival of Luxury & Yachts from the 24th to the 27th of November coincides with the release of a study that shows how, even if the global situation of the economy is not the most easy one, the market for luxury goods is previewing an 8% growth in 2011. This figure, lower than the growth rate of 2010 (12%) takes into account produced and sold goods like leather products, clocks, jewellery and clothes around the world. The country that will register a higher increase is going to be China, with a 25% boost, while the United States and Europe will top at 7% and 8% respectively.

Exhibitors will indeed come from all over the world as Veronafiere has made of this event one of the most important in the international market for luxury goods. During the four days of the exhibition, visitors will follow the four paths of luxury organizers have paved for them: classic, innovative, pompous and flamboyant to discover some of the most exquisite products of the world across several industries. The link between all of them, the elegance and the quality of the items, many of which are attributable to the made in Italy, one of the strongest brands in the international luxury market.

The classic area inside the fair will showcase, among others, jewellery, decorative home accessories, clothes and rugs, while the innovative area will exhibit the most pricey and technologically advanced products in consumer electronics, yachts and even helicopters and private jets. The pompous area will be heaven for those who think luxury equals over the top: sculptures, gowns, purses and extravagant jewels will star in this section. The flamboyant area will showcase vehicles like exclusive, one of a kind cars and motorbikes, as well as musical instruments covered in diamonds and spectacular chandeliers.

One of the novelties of the International Exhibition of Luxury that takes place in Verona since 2003 will be in the Food&Wine section, a temple for exotic food and expensive delicacies that will present visitors with an Exclusive ticket with a selection of breakfasts, wine tastings and dinners prepared by four chefs of international fame.

In conjunction with Luxury & Yachts, the businesses in the center of the city will showcase its most precious products for all the people that visits Verona in occasion of the exhibition. Montblanc, Dolce&Gabbana, Trussardi and Gucci are some of the brands that in the frame of the Negozi per il centro association have decided to participate in this initiative.

The luxury event is, however, safe for everyones budget since the basic ticket is 30 euro and gives access to the main areas of the exhibition. The only added expense, that of buying the Christmas lottery tickets you will stock on as soon as you leave the premises.

by: Lia Contesso




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