subject: Promotional Pens - Write With Flair [print this page] Distributing promotional pens may seem like an insignificant notion to some, but it is an extremely effective way of advertising and promoting your company or brand identity. A pen is particularly useful and an item that someone keeps with him/her all the time, especially those who need to write a lot.
Whenever the recipient uses the pen, especially when needed the most, he will think of the company or event where he received it from, just like a passive form of publicity. In modern day lives, where people do not need to use a pen much and therefore do not generally go and buy one, a pen makes an excellent promotional gift.
Most people keep a pen in their shirt pocket where the company logo or name is clearly visible to onlookers and thus makes a brilliant advertising tool.
Having promotional pens is not only economical but also appreciated by most recipients as it will be used at once, unlike some other promotional products such as t-shirts, handbags etc. Besides, the impact that such a product makes on the client for as long as he continues to use it makes it a highly recommended gift.
Promotional pens can be distributed to people at marketing events especially if you have a contest where those present will need to fill a form. As most people do not keep a pen with them, it will be greatly appreciated to give them one when you spot someone trying to find something to write with.
Though these may seem small things, the impact it creates on the client is often more than what can be achieved by using some of the other promotional products. It may also generate additional revenue for your business as being reminded of it constantly, a person will remember exactly what your company has to offer. Promotional pens also have other benefits such as affordable and hassle free advertising.
A quality promotional pen will be well received and kept by the recipient. Whilst plastic promotional pens are popular, available in a wide range of colours and easily printed with your corporate details, metal pens are also well liked. Metal promotional pens have a heavy feel and a more stylish appearance, they too are available in a range of distinctive colours and lend themselves to engraving with your corporate details or promotional message.
There are promotional pens to suit all circumstances and budgets.
